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The Latest Breaking News from Nielsen

Nielsen: Disney Is Top Media Distributor with 11.5% of TV Usage

In a new convergent TV comparison, YouTube ranked #2 with a 9.6% share in April

TV Tech · May 14, 2024

Nielsen Crowns Disney in New Ranking of Media Distributors

YouTube takes the No. 2 slot

Multichannel News · May 14, 2024

PBS Stations to Gain Access to Nielsen Local Dashboards

‘Significant grant’ from CPB to pay for it

TV Tech · May 13, 2024

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Disney’s Rita Ferro Is Banking on Sports, Streaming, Tech (Upfronts)

ABC can provide incremental reach for brands

Multichannel News · May 8, 2024

Weekly Cable Ratings: NBA-Fueled TNT Repeats as Primetime Champion

Fox News Channel continues to roll on a 24-hour basis

Multichannel News · May 8, 2024

Nielsen: Asian American Audiences Spend as Much Time on Mobile as TV

Study also reveals Asian Americans are spending 31% of their viewing time on ad-supported platforms, more than the total population

TV Tech · May 3, 2024

Publicis Won’t Use Nielsen’s Big Data as Currency in This Upfront

Giant media buyer believes numbers haven’t been stable and there isn’t enough historical data to make projections

Broadcasting & Cable · May 3, 2024

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SAG-AFTRA to License Nielsen Streaming Data

Data will be used by the union to enforce the streaming bonus provisions in the 2023 TV/Theatrical Contract

TV Tech · May 2, 2024

SAG-AFTRA Will Use Nielsen Streaming Data To Enforce New Contract Terms

Union members get bonuses if streaming shows beat benchmarks

Broadcasting & Cable · May 2, 2024

Weekly Cable Ratings: NBA, NHL Playoffs, NFL Draft Score for TNT, ESPN in Primetime

Fox News stays hot on total day chart

Multichannel News · May 1, 2024

Great American Media Picks VideoAmp As Ad Currency

Data better shows value linear networks deliver to sponsors

Multichannel News · May 1, 2024

iSpot Named Preferred Measurement Firm by Roku (NewFronts)

iSpot to integrate Roku watermark to validate ad inventory authenticity

Multichannel News · Apr 30, 2024

FETV Wants Upfront Buyers Seeking Cable Viewers To Join Its Family

Network adding ‘My Three Sons,’ 'Dragnet,' and a streaming version of Family Movie Classics is in the works

Multichannel News · Apr 26, 2024

YouTube Ad Revenue Spikes 21% to $8.1 Billion in Q1, Smashes Forecasts

YouTube had its best growth quarter in more than two years as connected TV viewing explodes

Broadcasting & Cable · Apr 25, 2024

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Broadcasting & Cable · Apr 24, 2024

Roku Said To Be in the Running To Take Over the MLB ‘Sunday Leadoff’ Game Package From Peacock

Is live Major League Baseball coming to the Roku Channel? Roku would neither confirm or deny a ‘WSJ’ reporter’s claim

Multichannel News · Apr 24, 2024

Weekly Cable Ratings: Fox News Channel Outpaces NBA, NHL Postseason

News network wins in primetime, total day as playoffs propel ESPN, TNT into primetime top 3

Broadcasting & Cable · Apr 17, 2024

YouTube Now Controls 9.7% of U.S. Television Usage, Nielsen Says

Google’s ad-supported video business owned just a 6% market share in March of 2022, according to Nielsen’s latest ‘Gauge’ tracker

Multichannel News · Apr 17, 2024

Weekly Cable Ratings: Fox News Dunks TBS, TNT’s ‘March Madness’ Title Game Coverage to Recapture Primetime Crown

News network rolls to 14th straight total-day win

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TV Tech · Apr 16, 2024

March Madness Lifts Cable’s Share of TV Viewing

But overall TV usage fell by 3% in March and streaming continued to gain a larger share of viewing according to Nielsen's The Gauge

Multichannel News · Apr 16, 2024

TV Usage Takes March Dip While College Hoops Help Cable

YouTube takes biggest-ever share

Multichannel News · Apr 16, 2024

CNN Cancels ‘King Charles’ Series

Gayle King, Charles Barkley-hosted weekly talk show ends after five-month run

TV Tech · Apr 12, 2024

Station Groups Announce Investment in ATSC 3.0 Software Platform

Gray, Sinclair, Hearst, Tegna and Scripps launch advocacy for key NextGen TV Application Platform RUN3TV

Broadcasting & Cable · Apr 12, 2024

Broadcasters Invest in Run3TV To Bolster Over–the-Air Audience Measurement

Nielsen, Comscore explore ways to use data from NextGen sets

Multichannel News · Apr 12, 2024

Great American Family Tells Growth Story in Upfront Pitch

Family-friendly content is brand-safe for advertisers (Upfront 2024)

TV Tech · Apr 10, 2024

Women’s Championship Basketball Game Routs Men’s by 18.9M Viewers to 14.8M Viewers

Nielsen said the South Carolina-Iowa matchup becomes most-watched basketball game at any level since 2019

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