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TV Tech
George Winslow

Women’s Championship Basketball Game Routs Men’s by 18.9M Viewers to 14.8M Viewers

Basketball Nielsen Iowa NCAA
Women's Championship.

NEW YORK—Nielsen has released new data showing that an estimated 14.8 million viewers watched the Men’s College Basketball National Championship on Monday, April 8 between the University of Connecticut and Purdue — around 4 million less than the women’s championship, which drew a record 18.9 million viewers on Sunday, April 7. 

This marks the first time in NCAA tournament history that viewership of the women’s championship game was higher than the men’s game.

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