The Latest Breaking News from CTV

Direct Digital Working With FreeWheel’s Beeswax To Expand Access To Ad Inventory In Multicultural CTV Content

Publishers on Direct Digital’s Colossus supply side platform available to programmatic buyers

Broadcasting & Cable · Aug 16, 2023

Solving Connected TV Viewers’ Content Choice Conundrum (B+C Guest Blog)

Why streamers are in fierce competition for content discovery across the CTV ecosystem

Broadcasting & Cable · Aug 9, 2023

Viant Stock Jumps 29% On Rebound In CTV Growth

Ad tech company cuts 2Q net loss as revenue grows 12%

Broadcasting & Cable · Aug 9, 2023

Advertisers Shifting Ad Dollars to CTV, Premion Survey Finds

62% are moving funds from digital, social and linear TV

Broadcasting & Cable · Jun 28, 2023

Sullivan's Crossing: cast, trailer and everything we know about the Chad Michael Murray series

Sullivan's Crossing stars Chad Michael Murray and is coming to The CW this fall. Here's everything that we know about it.

WhatToWatch · Jun 22, 2023

Innovid In Deal With Upwave To Optimize CTV Advertising

Campaigns will focus on most effective creative

Broadcasting & Cable · Jun 15, 2023

‘Sullivan’s Crossing’ Gets Second Season on The CW Before It Premieres

Network partners with Reel World, CTV, Fremantle on season two

Broadcasting & Cable · Jun 8, 2023

Infillion Expands CTV Reach For Its Choice-Based Ad Creative With Innovid Deal

Integration makes ads available on more than 25 types of CTV devices

Broadcasting & Cable · Jun 7, 2023

‘Ted Lasso’ Stays At The Top Of TVision’s CTV Power Score Rankings

Hulu’s ‘White Men Can’t Jump’ is top movie for May

Broadcasting & Cable · Jun 7, 2023

Vizio Says CTV Campaigns Can Target Local Audiences

Awareness and recall rose in utility’s service area

Broadcasting & Cable · Jun 6, 2023