The Latest Breaking News from Advertising Standards Authority

BrewDog beer ad pulled over ‘one of your five a day’ claim

Advertising Standards Authority acknowledges humorous intent, but says consumers could be misled

The Guardian - UK · Dec 7, 2022

BrewDog advert calling fruit beer 'one of your five a day' banned

The brewery was ordered to remove the line from its promotional campaign after the Advertising Standards Authority deemed it to be misleading.

Daily Record · Dec 7, 2022

The man to thank for Qatar World cup betting ad crackdown: ASA chief Guy Parker

Under its longtime boss, the Advertising Standards Authority is now baring its teeth at greedy influencers, unscrupulous crypto firms and anyone making spurious eco claims

The Guardian - UK · Nov 29, 2022

Lidl banned from sharing leaflet again after price mistake complaint from Aldi

"We concluded that the RRP (recommended retail price) and savings claims for those products had not been substantiated and were misleading."

Wales Online · Jul 13, 2022

Ellie Goulding advert banned by the standards authority

The Advertising Standards Authority (ASA) received 21 complaints

Wales Online · Jul 6, 2022

Vegan Friendly UK ad banned over graphic images of animals in distress

The Advertising Standards Authority concluded that the ad was likely to cause distress to both younger and adult audiences.

The Independent UK · Jun 7, 2022

Land Rover ads banned as vehicles won't stop you reversing over a cliff

The Advertising Standards Authority said the adverts were misleading

Wales Online · May 4, 2022

‘Highly offensive’ advert calling food supplement for female horses ‘Slut Mix’ banned

Advert ‘speaks to the developers’ attitudes and beliefs about women and their sexuality’, says prominent psychologist

The Independent UK · Apr 27, 2022

'Offensive' adverts for burger van on Mother's Day depicting Madeleine McCann rapped by watchdog

Text read: "With burgers this good, you'll leave your kids at home. What's the worst that could happen?"

Manchester Evening News · Apr 20, 2022

Burger trailer ad making light of missing Madeleine McCann banned

The Advertising Standards Authority said the ads ‘trivialised the circumstances surrounding Madeleine’s disappearance’.

The Independent UK · Apr 19, 2022