The Latest Breaking News from the Advertising Standards Authority

Huel advert banned for ‘encouraging’ replacing all meals with its products

The Advertising Standards Authority (ASA) said this portrayed ‘irresponsible dietary habits’ to consumers.

Evening Standard · Sep 30

Sports Direct ad banned over ‘misleading’ RRP

The Advertising Standards Authority found ‘that the RRP and associated savings claim were not genuine’

Evening Standard · Sep 1

The Mummy film poster banned from London Underground over fears it could scare children

The Advertising Standards Authority received 30 complaints about the ads

Evening Standard · Aug 5

Adidas, Calvin Klein, and Uniqlo ads banned in UK over misleading ‘recycled’ claims

The Advertising Standards Authority ordered that the three brands withdraw the offending adverts

The Independent UK · Jun 23

Calvin Klein, Adidas and Uniqlo ads banned for misleading ‘recycled’ claims

The Advertising Standards Authority found all three retailers used the term ‘recycled’ but did not provide any information explaining the claim.

Evening Standard · Jun 23

Cremation advert banned over ‘misleading’ funeral service claims

Pure Cremation’s advert has been pulled be regulators for claiming an attended funeral service was part of its standard plan

The Independent UK · Jun 16

John Lewis, Boots and Debenhams Black Friday deal ads ‘misled shoppers’

The Advertising Standards Authority said it had not seen evidence the advertised deals represented genuine savings.

Evening Standard · May 19

Self-swab rape kit company ‘misled public’ over potential use in trials

The Advertising Standards Authority said Enough was wrong to tell women they were more likely to get raped than get cancer

Evening Standard · May 19

John Lewis, Boots and Debenhams misled shoppers with Black Friday deals

The Advertising Standards Authority (ASA) found ads in the lead-up to Black Friday in November overstated the advertised price drops

The Independent UK · May 19

Lee Cronin’s The Mummy poster criticised for being too terrifying

Fans have clapped back at the criticism.

Creative Bloq · Apr 17