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Evening Standard
Evening Standard
Josie Clarke

Calvin Klein, Adidas and Uniqlo ads banned for misleading ‘recycled’ claims

Adidas Calvin Klein Uniqlo ASA the Advertising Standards Authority
The Advertising Standards Authority ordered that the three brands withdraw the ads (Ian West/PA) - (PA Archive)

Ads for Calvin Klein, Adidas and Uniqlo have been banned for making misleading claims about the recycled content of their clothing.

The Advertising Standards Authority (ASA) found all three retailers used the word “recycled” to describe their fabric or product composition but did not provide any information explaining the claim.

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