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The Latest Breaking News from JKR

What is brand experience and why is it so crucial right now?

Spoiler: it's not the same as user experience or customer experience.

Creative Bloq

Blood Cancer United unveils powerful new brand identity

The rebrand puts community at its core.

Creative Bloq

"I see a lot of imitators out there," JKR's Lisa Smith on today's brand challenges

We chat about award-winning rebrands for The Met, USA Today and Burger King.

Creative Bloq

From analysis to the latest developments in health,
read the most diverse news in one place.

"We wanted it to be really inviting for all types of creatives," JKR's Lisa Smith on D&AD's enticing new identity

How do you design for creatives? With drama, it turns out.

Creative Bloq

'We need more designers evolving into super creatives’: how to build a future proof brand

JKR’s executive creative directors discuss the importance of creative hybridity.

Creative Bloq

'The goal is emotional resonance’: how to create a standout brand in 2025

JKR’s executive creative directors discuss how to build an iconic identity.

Creative Bloq

Corona celebrates hidden logo detail in clever new campaign

It’s a welcome slice of sunshine.

Creative Bloq

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The Brand Impact Awards 2025 are now open for entries

The prestigious branding awards scheme is back for its 12th year.

Creative Bloq

The new Twix logo is a nostalgic treat

The brand has launched a whole new visual identity.

Creative Bloq

"There's incredible typographic variety right now", Charles Nix reflects on type in 2025

Plus, how he designed a typeface for M&M.

Creative Bloq

Why Walmart's illustrations are my favourite part of its new brand

These in-store creations brighten up the retail giant.

Creative Bloq

"This rebrand was a real high-wire act": How we Made the RSPCA's new visual identity

I speak to JKR and the RSPCA about the rebrand that won big at this year's Brand Impact Awards.

Creative Bloq

Chime proves that financial branding doesn’t have to be boring

JKR builds a banking brand with personality.

Creative Bloq

I'm a sonic branding convert thanks to Leffe beer

JKR crafts 'The Sound of Monastic Divinity’.

Creative Bloq

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news in one place.

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Creative Bloq

Behind the RSPCA's 50-year rebrand

We speak to the people behind the triumphant brand refresh of the RSPCA.

Creative Bloq

Coca-Cola's new Christmas campaign is a refreshing twist on the festive season

It's delightfully modern and stylishly classic.

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