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The Latest Breaking News from Toblerone

Nicholas Goldberg: Whose cheese is it anyway? The Swiss ponder the international politics of gruyere

Switzerland is a small country that is not known for too many things. It's got its cheese, its banks, its mountains, its neutrality, its watches, its pocketknives and its chocolate.

Los Angeles Times

Toblerone drops iconic Swiss peak from packaging

Mondelez International, which owns the Swiss-born brand, says it’s in the process of adapting the packaging of Toblerone products to conform with strict rules in Switzerland about how products qualify for the coveted “Swissness” moniker.

Chicago Sun-Times

Toblerone making huge change to iconic packaging removing 'hidden' image

The image of the Matterhorn mountain is to be removed from Toblerone packaging

Liverpool Echo

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Toblerone is no longer Swiss enough to feature the Matterhorn on its packaging

Toblerone is moving some of its production to Slovakia, meaning it can no longer legally call itself "Swiss-made." That branding change will include swapping the iconic peak for a more generic one.

WEKU

Major Toblerone makeover announced in crackdown of 'Swissness' rule

The triangular chocolate bar is set to get a redesign as Toblerone moves its production out of Switzerland.

Daily Record

Toblerone is being forced to change its design again

The fate of the brand's blink-and-you-'ll-miss-it Bernese bear remains unknown.

Fortune

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The Guardian - UK

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Toblerone is making a big change to its chocolate bars

The confectionary's iconic design will reportedly be changed to something more 'generic'

Manchester Evening News

Toblerone makes major change to packaging - as it's no longer made in Switzerland

The pyramid-shaped chocolate bar will now be mostly made in Slovakia instead of Switzerland, which under Swiss rules means it can no longer use the Matterhorn mountain peak

Daily Mirror

Eagle-eyed shoppers spot hidden detail on Toblerone bars that many can't see

People have been left shocked after an eagle-eyed youngster spotted something in the Toblerone logo - many have said they've gone years without seeing it and it's shocking

Daily Mirror

Toblerone to make major change to packaging due to strict Swiss rules

Strict rules about ‘Swissness’ prevent national symbols being used to promote products that are not made exclusively in the country

The Independent UK

Toblerone to change its packaging due to strict Swiss rules

Strict rules about ‘Swissness’ prevent national symbols being used to promote products that are not made exclusively in the country

The Independent UK

Toblerone to undergo a makeover following departure from Switzerland

Toblerone will be removing the mountain peak from its packaging when it moves production to Slovakia, due to "Swissness" rule.

The New Daily

Morning Mail: Torture claim in ACT prison, Australia Post backs big executive bonuses, Chris Rock talks slap

An Indigenous woman alleges she was pinned down by prison officers who ignored warnings she couldn’t breathe

The Guardian - AU

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The Guardian - UK

Matterhorn no more: Toblerone to change design under ‘Swissness’ rules

Alpine mountain image will be replaced with more generic summit when some of chocolate bar’s production moves out of country

Liverpool Echo

Giant sell-out 750g Toblerone that 'takes ages to eat' in stock on Amazon for £6

The bar that is “absolutely huge” has been flying off the shelves

Irish Mirror

'My son had his first Toblerone and asked what the bear is for - my mind is blown'

A woman's nine-year-old son spotted a secret bear hiding in the mountains of the Toblerone logo

Daily Record

Giant Toblerone bar debated by chocolate fans who 'can't justify' £50 treat

It looks like shoppers are drawing a line after they found out about one epic-sized bar.

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Liverpool Echo

Asda shoppers in disbelief over new £3.50 Toblerone flavour

The bar had previously been sold for £17

Daily Mirror

Toblerone branded a 'joke' over eye-watering price of limited-edition flavour bar

The limited-edition new caramel flavour comes at a staggering price for one 360g bar, leading people to joke that it must be made from gold to be so extravagantly priced

Daily Record

Toblerone branded a 'joke' over price of limited-edition flavour chocolate bar

The fan-favourite Swiss chocolate brand recently teased their fans with a brand new golden Toblerone bar with a smooth caramel flavour.

Zenger

What The Choc: Swiss Legend Toblerone Slopes Off To Slovakia

The iconic triangular chocolate bars made by Toblerone will soon no longer be produced exclusively in Switzerland.

Bangkok Post

Toblerone loses Swiss exclusivity as production shifts east

ZURICH: Toblerone maker Mondelez will shift some production of its iconic triangular chocolate bars to Slovakia from Switzerland at the end of next year, citing strong growth and the need to boost capacity.

Wales Online

Toblerone offering unique gift packs for Father's day

You can include a personalised message

Benzinga

Europe's First CBD Spa Opens In Switzerland - Next To 'Toblerone Mountain'

By Franca Quarneti, via El Planteo.

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