The Latest Breaking News from Novig

Backlash about Sydney Sweeney’s ‘kit off’ stunt isn’t about snobbery and she knows it

COMMENT: The ‘Euphoria’ star has defended her half-naked sports ad for Novig from widespread criticism by listing athletes who have also stripped off. But that’s missing a huge point, says Charlotte Cripps

The Independent UK · Sep 14

‘A double entendre in every crevice’: what, beyond near-naked tennis, is Sydney Sweeney’s game?

With her new, semi-nude advert for sports site Novig, the actor cements her reputation as the anti-woke poster girl. But is it real – or just provocation with a soft porn gaze?

The Guardian - UK · Sep 14

Sydney Sweeney Appears To Respond to Backlash Over Nude Sports Ad With Photos of Athletes Who Also Posed Naked

Sydney Sweeney has appeared to respond to criticism of her Novig sports advert by sharing images of athletes who posed nude or semi-nude for ESPN's Body Issue.

International Business Times UK · Sep 14

Sprinter Amy Hunt criticises Sydney Sweeney for ‘sexualised’ sports ad

IN FULL

The Independent UK · Sep 14

Sydney Sweeney responds to major backlash over naked ad accused of ‘sexualising women’s sport’

Several high-profile female athletes have spoken out against the ‘infuriating’ advertisement

The Independent UK · Sep 14

Sydney Sweeney Defiantly Posts More Naked Photos Online To Fight Back Against Olympian Sports Ad Fury

Sydney Sweeney appears to respond to backlash over her Novig sports ad by sharing ESPN Body Issue images of nude athletes.

International Business Times UK · Sep 14

Sydney Sweeney under fire for ‘sexualising women’s sport’ in sports prediction ad

Olympic athletes have come out in force to condemn a sports betting advert featuring actor Sydney Sweeney in various states of undress

The Guardian - AU · Sep 14

Sydney Sweeney appears to hit back at criticism over naked sports campaign

The Euphoria actor shared famous ESPN body shoots after her provocative Novig campaign sparked criticism and millions of views online.

BANG Premier · Sep 13

Soft Porn Core: Sydney Sweeney's New Ad Slammed for Being 'Gross' and 'Desperate' Amid Claims Her Career Is 'In the Toilet'

Sydney Sweeney's latest ad campaign for Novig, featuring her nude with sports equipment, has sparked online criticism and debate over her career and marketing choices.

International Business Times UK · Sep 10

Sydney Sweeney's Nude Betting Ad Hides the Real Story: She Owns a Piece of the Gambling App She's Selling

Sydney Sweeney's nude Novig ad grabbed the headlines, but the buried story is her equity stake in the betting app critics link to young men's mounting financial losses.

International Business Times UK · Sep 10