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The Independent UK
The Independent UK
National
Annabel Nugent

Sydney Sweeney responds to major backlash over naked ad accused of ‘sexualising women’s sport’

Sydney Sweeney Novig Amy Hunt American Eagle

Sydney Sweeney appears to have responded to the backlash over her sexualised ad campaign for sports trading app Novig.

Just over a year after the actor’s controversial American Eagle campaign, Sweeney is facing another barrage of criticism over her partnership with the newly launched Novig.

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