The Latest Breaking News from Weetabix

We have long since got used to our corporate crown jewels being raided by foreign buyers: Roll-Royce Motors, Land Rover, Harrods, Heathrow, even Weetabix and Polos are all in the stewardship of overseas owners. Vital public services such as Thames Water are also not excluded from the list.

Activists doubt Labour’s cautious strategy, but many voters are looking for a ‘Weetabix candidate’ – reassuring and uncontroversial, says Guardian columnist Rafael Behr

Budget versions of Bran Flakes, Corn Flakes, Shreddies, Coco Pops and more have been winning converts

The wheat biscuits of Tesco, Asda, Sainsbury's, Waitrose, Morrisons, Marks and Spencer, Aldi and Lidl have been put to the test

Weetabix Health and Safety manager Gary Mobbs was subject to 'unprofessional and abusive' language from his 'uncompromising' boss John Petre, an employment tribunal heard

When Queen Elizabeth II died on September 8 2022, so too did 686 royal brand endorsements she had granted over the 70 years of her reign. Famous British products including Colman’s mustard, Twining’s tea and Weetabix all lost a valuable part of their business models.

Nikita Parris pays a special visit to her childhood football club for an early morning session with an under 12s team.

Manchester United star Parris was part of England's side for the Euro 2022 tournament in the summer as the Lionesses ended the nation's long wait for major football silverware

Out of all the own-brand Weetabix rivals only one is worth making the switch for, with most of the cereals on the market disappointing our reviewer by being too flaky