
Can someone just take X, formerly known as Twitter, out of Ryanair’s hands already? Let’s face it, we go to social media to keep up with friends, look at cute pictures of cats and while away hours at a time doing very little. Not, I would argue to see brands trying their best to be irreverent. The "Silence, brand" meme comes to mind.
On platforms like X and TikTok, Ryanair mocks criticisms it gets for poor customer service – whether it be those sneaky additional fees, or window seats without any windows. And just this month, it’s taken aim at everyone from the Irish Green Party to Harry Styles to a photo of Meryl Streep with Beyoncé.