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The Latest Breaking News from Mediaocean

Nielsen Names Akhil Parekh Chief Solution Officer of Digital Product

Executive comes from Publics, Mediaocean

Multichannel News · Jul 9, 2024

Is Magnite a Top Pick in Digital Advertising?

Magnite (MGNI) exceeded expectations in its latest quarterly report and is forging ahead with strategic partnerships. However, is MGNI a top pick in the digital advertising space amidst stock volatility and valuation concerns? Read on to learn more….

StockNews.com · Jul 7, 2024

CTV/Streaming Top of Mind for Marketers in 2024

Survey shows generative AI, social media video also gaining traction

TV Tech · May 16, 2024

From analysis to the latest developments in health,
read the most diverse news in one place.

Magnite, Mediaocean Join To Make Buying CTV Campaigns Easier

Buyers can access inventory directly from sellers including A+E Networks, AMC Networks, DirecTV Advertising, Dish Media, Disney Advertising, Fix Digital, LG Ad Solutions, Vizio and Warner Bros. Discovery

Broadcasting & Cable · Mar 14, 2024

VideoAmp Navigates Mediaocean in Currency Test With Paramount, OMG

Legacy buying platform opens door to alternative measurement companies

Broadcasting & Cable · Aug 17, 2023

Dreamscape to Acquire Lumina

Following the agreement with Mediaocean to buy the Lumina media planning tool, the company is rebranding as Guideline

TV Tech · Jun 12, 2023

What Marketers Need to Do To Succeed in a Fragmented, Chaotic TV Market

Emerging platforms, privacy standards are forcing marketers to seek new ways to target, measure ads

Multichannel News · Apr 20, 2023

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