The Latest Breaking News from the Blue Oval

'This Is a Different Beast:' Ford Is Taking On Pikes Peak With a 1,421-HP Mach-E

Last year, Ford won the Pikes Peak International Hill Climb with Romain Dumas behind the wheel of its 1,400-horsepower F-150 Lightning SuperTruck. In 2023, Dumas came in second, driving the brand's equally powerful SuperVan. This year, Ford aims to maintain its position atop the podium with a purpose-built Mustang Mach-E…

Motor1 · May 31, 2025

Car Companies Once Had Global Ambitions. That Era Is Ending

Twenty years ago, Ford CEO Alan Mulally revitalized the company in part through his "One Ford" strategy. It saw the Blue Oval doubling down on its global ambitions while reducing the number of disparate vehicles for different markets. It seemed like the natural course for what was then a hyper-globalized…

InsideEVs · May 13, 2025

Volkswagen Could Give Ford More Reskinned Cars

Ford of Europe is not doing well. Last year, the Blue Oval moved 426,307 cars in the 27 countries that make up the European Union, plus the United Kingdom, Iceland, Liechtenstein, Norway, and Switzerland. That’s 87,174 fewer vehicles than the year before, causing the brand’s market share to drop to…

Motor1 · May 1, 2025

Ford Built a Mach-E Prototype for NASCAR

Ford likes to go racing. It announced yesterday that it will attempt to achieve an overall win at Le Mans in 2027, but it also hasn’t forgotten about America. The Blue Oval has just introduced a new Mustang Mach-E prototype for NASCAR.

Motor1 · Jan 31, 2025

Ford Is Making Cheaper Trucks and SUVs, But Still No Cars

Ford's US sales rose 4.2 percent last year, reaching 2,078,832 vehicles. The Blue Oval wants to improve sales figures even more in 2025 by focusing on lower-priced trim levels. Dealers have been informed that production of entry-level trims will increase, which is corroborated by the relaunch of base versions for…

Motor1 · Jan 28, 2025

Ford Wants to Be 'The Porsche of Off-Road'

Ford raised eyebrows when it obliterated its car lineup in the United States a few years ago, leaving only the Mustang. The situation is identical in Europe, where the Mondeo (Fusion) and Fiesta are gone, and the Focus will shockingly die this year. Last September, CEO Jim Farley defended these…

Motor1 · Jan 17, 2025

Ford Puma Gen-E Electric: This Is It

After killing gas cars left and right, Ford of Europe is pinning its hopes on EVs to remain competitive. However, it has already backtracked from its plan to go completely electric by 2030. In addition, the new Explorer and Capri are facing production cuts because of poor demand. Even so,…

Motor1 · Dec 3, 2024

Hyundai Made a '69' Joke. Nice?

Remember when Elon Musk wanted Tesla to have a "SEXY" lineup? His original plan was for the Model 3 to be called Model E, but Ford already had the rights to that name. So in 2016, Musk said during a shareholder meeting that the Blue Oval was "killing sex" by…

Motor1 · Nov 26, 2024

The Ford Mustang Mach-E Is Way Cheaper for 2025

Ford also replaced the rotary gear selector on the center console with a column shifter.

Motor1 · Oct 21, 2024

Ford's Electric Pikes Peak Race Truck Makes Three Whole Tons of Downforce

This is the most ridiculous pickup we've ever seen.

Motor1 · May 31, 2024