Ford of Europe is not doing well. Last year, the Blue Oval moved 426,307 cars in the 27 countries that make up the European Union, plus the United Kingdom, Iceland, Liechtenstein, Norway, and Switzerland. That’s 87,174 fewer vehicles than the year before, causing the brand’s market share to drop to just 3.3 percent. Through the first three months of 2025, demand fell by 1.9 percent compared to the January–March 2024 interval.
