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The Latest Breaking News from ASA

Argos accused of 'misleading' shoppers with 'last purchased one minute ago' advert

The Advertising Standards Authority said that ads placed on Argos' website were 'misleading' as claims such as 'Last purchased one minute' ago could not be backed by the retailer

Daily Mirror

Tories' levelling up 'propaganda' broke advertising rules, watchdog finds

A UK Government advertising campaign pushing its levelling up agenda “breached” regulations, a watchdog has found.

The National (Scotland)

Advertising regulator bans seven misleading government newspaper ads

ASA says adverts the must not appear again in their current form

The Independent UK

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Tories’ levelling up ad campaign broke the rules, finds watchdog

Advertising promoting government policies in run-up to local elections in May described as party propaganda by Labour

The Guardian - UK

Dating website ad banned for perpetuating negative gender stereotypes

Match.com's TikTok clips showed woman saying 'I always make sure he has a fresh towel and socks after his shower' and 'I put the football on for him every evening'

Wales Online

Match.com ad showing woman carrying out subservient tasks banned for being sexist

TikTok campaign showed woman making sure football was on TV to ‘make him realise I’m a keeper’

The Guardian - UK

‘Sexist’ TikTok clip shared by dating website Match banned by watchdog

A person complained that the video perpetuated damaging gender stereotypes

The Independent UK

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Match.com ‘Things that make him realise I’m a keeper’ ad banned

The advert perpetuated negative gender stereotypes and was likely to cause harm and widespread offence, the Advertising Standards Authority ruled.

The Independent UK

Match.com advert banned for being 'sexist' and 'offensive'

The video portrayed a day in the life of a couple

Liverpool Echo

Adverts for Gordon Ramsay’s gin banned over nutritional claims

Ads for the gin made unauthorised nutritional claims about its honeyberry ingredient

Evening Standard

Gordon Ramsay gin ads banned over unauthorised claims

The Ramsay's Gin ads were ruled to be in breach of the regulator's code

Liverpool Echo

Gordon Ramsay's gin adverts banned over false fruit claims

ADS for celebrity chef Gordon Ramsay’s gin have been banned for making unauthorised claims about the drink’s honeyberry ingredient.

The National (Scotland)

Gordon Ramsay gin ad banned over nutritional claims

Scottish producer Eden Mill made claims about ingredients on its Instagram and Facebook pages

The Guardian - UK

Adverts for Gordon Ramsay’s gin banned over honeyberry claims

Ads for the gin said the honeyberry botanical “retained the rich flavours and micro-nutrients that come from Scotland’s wonderful terroir”.

The Independent UK

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Wales Online

Gordon Ramsay's gin advert banned over claims about its ingredients

The advert said the honeyberries were grown a few miles away from the Eden Mill distillery near St Andrews

Leeds Live

Popworld Leeds has Instagram post banned for being 'socially irresponsible' and encouraging binge drinking

The Advertising Standards Authority said the post encouraged excessive drinking

The Independent UK

Pub and nightclub ads banned for encouraging binge drinking

One ad contained text that said: ‘Not only do I dance like nobody is watching, I also drink as if I don’t work in the morning’

Wales Online

Pub and nightclub adverts banned for breaking strict rules

Advertising watchdog said adverts in England and Scotland encouraged excessive drinking

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Glasgow Live

Glasgow bars have Instagram and Facebook ads banned amid excessive drinking claim

Edinburgh Live

Edinburgh club told to remove TikTok showing women with drinks poured into mouths

A TikTok video for Edinburgh nightspot Lulu featured clips of women holding drinks and having drinks poured from bottles of spirits into their mouths.

The Independent UK

Ads for pubs and nightclubs banned for encouraging excessive drinking

Adverts for The Hive and Lulu in Edinburgh, The Spiritualist and the Slug and Lettuce in Glasgow and Popworld in Leeds have all been banned.

Daily Mirror

Why was Persil advert taken off TV as controversial ad banned for misleading claims

A new advert for Persil products has been banned for “misleading” claims regarding plastics and the environment. Unilever, the manufacturer of the brand, argued that it was accurate

Wales Online

Persil TV ad banned for 'misleading' claim that product is 'kinder to planet'

Manufacturer Unilever argued that it was an accurate claim

Liverpool Echo

Persil advert banned after viewer complains

The Advertising Standards Agency said the Persil ad must not be shown again in its current form

The Independent UK

Persil advert banned over its ‘misleading’ environmental claims

The Advertising Standards Authority said the basis of the ad’s claim – that the product was ‘kinder to our planet’ – had not been made clear.

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