The Latest Breaking News from Amy Reinhard

Think ads are bad now? Netflix and YouTube just revealed AI-powered commercials that could make cheap tiers unbearable

Netflix has announced that AI-generated mid-roll ads are coming in 2026.

TechRadar · May 17, 2025

Netflix Sees 150% Pop in Upfront Ad Sales

The streamer also announced expanded advertiser capabilities and new measurement partnerships

TV Tech · Aug 21, 2024

Netflix Says It Closed Upfront With 150% Increase in Sales

Season 3 of ‘Bridgerton’ draws sponsors including L’Oreal, Pure Leaf, Amazon Audible, Puig, Booking.com, Stella Artois, Hilton

Broadcasting & Cable · Aug 20, 2024

Netflix’s New Ad Chief Touts Growth to 15 Million Users

Amy Reinhard touts ad formats, sponsorships

Broadcasting & Cable · Nov 1, 2023

Netflix is cutting back, but not on LA productions

At the Sunset Bronson Studios in Hollywood on a recent afternoon, teenager Reyn Doi rehearsed lines for the new sitcom "That '90s Show." He was sitting at table in a meticulously designed set that featured a wallpapered kitchen, shelves filled with teacups and bundt pans hanging from the wall.

Los Angeles Times · Jun 3, 2022