
Ad-supported streaming is the key battleground between the big TV and movie streamers, and Netflix appears to be winning the fight.
According to the streaming giant's advertising president Amy Reinhard (per Variety), Netflix's Basic with Ads tier had attracted eight million more subscribers by late 2023. That means the world's best streaming service's ads-supported subscription figure has rocketed to a whopping 23 million users, which accounts for almost 10% of its entire fanbase.