The Latest Breaking News from Mattel

The live-action adaptation of Barbie is set to hit cinema screens this summer, and the manufacturer of the iconic doll is hoping it will signal a turn in fortunes.

Upcoming film starring Margot Robbie has thrust the plastic doll back in the spotlight

CEOs make massive bets on the stocks of direct competitors and partners — and with exquisite timing

As Barbie introduces its first doll with Down’s syndrome, we look some iconic versions of the world’s most famous doll and chart how far she’s come

The Barbie modelled on me is awe-inspiring – a space scientist with her own telescope, says Sky at Night presenter Maggie Aderin-Pocock

Even if you haven’t tried artificial intelligence tools that can write essays and poems or conjure new images on command, chances are the companies that make your household products are already starting to do so. Mattel has put the AI image generator DALL-E to work by having it come up…

Rejected by the toy industry at first, Barbie is now one of America’s most trusted brands. “She” – the 11.5 inch blonde doll, but also her brand persona – generated worldwide sales of around US$1.5 billion (£1.3 billion) in 2022, and has a brand value of US$590 million.

Even if you haven’t tried artificial intelligence tools that can write essays and poems or conjure new images on command, chances are the companies that make your household products are already starting to do so

A one-off likeness of space scientist Dr Maggie Aderin-Pocock has been made in celebration of IWD and British Science Week.