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The Latest Breaking News from Mattel

Toying with itself: the Barbie movie hits the limit of self-awareness

Greta Gerwig’s Mattel extravaganza is canny, often funny, pleasurably gonzo, well-acted yet stuck in a familiar loop of intense self-awareness

The Guardian - US

Barbie Review: Margot Robbie Digs Her Heels Into This Generation-Defining Comedy (And Ryan Gosling Is, Like, Pretty Good, Too)

As colorful as it is nuanced and hilarious, Greta Gerwig's Barbie vaults Margot Robbie up to icon status with a sharp and poignant story...and Ken.

Cinemablend

‘Barbie’ review: A doll’s life is richly, unexpectedly imagined by Greta Gerwig and Margot Robbie

“Barbie” is a lovely, eccentrically imaginative example of brand extension and raw, untrammeled commercialism. Well, maybe a little trammeled. Any $145 million studio movie based on a doll, accessories sold separately, no doubt comes with a few restrictions. And yet this one actually feels spontaneous, and fun.

Chicago Tribune

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Movie Review: She’s Perfect Barbie. He’s Scene-Stealing Ken. Their life in plastic looks fantastic

She's been Astronaut Barbie, Teacher Barbie, Doctor Barbie, President Barbie

The Independent UK

The 14 pinkest Barbiecore destinations where you can stay in a real life Dreamhouse

From blush palaces to pastel poolsides, channel the Barbie aesthetic at these Dreamhouse-style stays

The Independent UK

Has Barbie killed the indie director? Why credible film-makers are selling out

One-time indie cinema darling Greta Gerwig is now making money for a megabucks toy company that sells vacuous, hypersexualised dolls – and no one bats an eyelid

The Guardian - UK

5 wild moments from the Barbie marketing campaign

We've reached peak Barbiecore.

Creative Bloq

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Netflix cancels Masters of the Universe movie despite already spending $30 million

He-Man is looking for a new home

Total Film

Jackie Calmes: I'm going to Barbie Land

It's my full-time job but wallowing in our broken politics can sometimes make for a dark world. Why wouldn't I look forward to going to Barbie Land and immersing myself in a fantasia of pink?

Los Angeles Times

The Reviews For Barbie Are In & They’re… Surprisingly Mixed

"Can you really call out and perpetuate a stereotype at the same time?"

Pedestrian.tv

Barbie review – Ryan Gosling is plastic fantastic in ragged doll comedy

Greta Gerwig’s bubblegum-fun-cum-feminist-thesis indulges Ken but pulls its punches as it trips between satire and advert

The Guardian - UK

Breezy ‘Barbie’ a blast — a smart, funny social commentary dressed up in candy colors

Margot Robbie and Ryan Gosling achieve some sublime moments as the dolls discovering life isn’t easy outside the safety of Barbieland.

Chicago Sun-Times

Barbie review: A near-miraculous achievement from Greta Gerwig and Margot Robbie

While it’s impossible for any studio film to be truly subversive, this Mattel-approved comedy gets away with far more than you’d think was possible

The Independent UK

‘Barbie’ Stars Conflicted Over Whether Movie Is ‘Feminist’

Not everyone behind the movie agrees on its values, a few days before its release worldwide.

Zenger

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The Conversation

Is the Barbie movie a bold step to reinvent and fix past wrongs or a clever ploy to tap a new market?

After a months-long marketing blitz, the much-hyped Barbie movie is released this week.

Evening Standard

Where to buy all the dolls shown in the new Barbie Movie

From straight-off-the-screen looks to iconic dolls, the best Barbies to host your own party

Evening Standard

Oppressively over-hyped and wearingly transactional: I’ve got Barbie fatigue already

The film seems to have settled on an uncomfortable toothless brand of self-awareness, smirky without being actually funny, all arched eyebrow and no bite, says Megan Nolan. And she’s over it

The Walrus

We’re All Living in a Barbie World

The Barbie movie promises to be a two-hour cinematic lobotomy. Why are we so excited?

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The Conversation

Barbie isn't just a movie star now — she's also a virtual social media influencer

The explosive public response to the upcoming Barbie movie starring Margot Robbie and Ryan Gosling demonstrates the sheer power of nostalgic marketing for contemporary consumers.

Cinemablend

10 Outrageous Barbie Facts That Show Just How Popular The Brand Is

You will never believe some of these facts about Barbie.

Los Angeles Times

Commentary: Yes, Barbie is a feminist — just don’t ask her creators

Almost 30 years ago, when I researched and wrote a history of the people and ideas that led to the creation of Barbie, I had no doubt she would be as talked about in 2023 as she was in 1959, when she first appeared.

The Conversation

How I learned to stop worrying and love the doll – a feminist philosopher's journey back to Barbie

As a mama trying to raise a daughter free from the gendered stereotypes of my own childhood, I steered her clear of Barbie dolls.

Wallpaper

Behind the scenes at Barbie: how Barbie’s world came to life

Barbie set designers Sarah Greenwood and Katie Spencer tell us how they created Barbie’s world

Salon

How Barbie formed our Dreamhouse goals

The Dreamhouse's stealthiest trick may be the way it taught us early on the connection between success and excess

The Guardian - UK

She’s had a whip-smart Hollywood facelift, but Barbie still isn’t much of a role model

Mattel has reinvented its doll in the language of empowerment, but it’s a hollow, plastic form of feminism

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