The Latest Breaking News from Serena Ventures

Serena Williams' secret to success is about more than talent: You have to grind 'every day'

The 44-year-old tennis icon says humility and perseverance are key to success, echoing other leaders like Brian Niccol, Steve Jobs, and Mark Cuban.

Fortune · Jun 6

These cofounders quit corporate jobs, took on $100K in credit card debt, and slept in a Denny’s—now their $1.2B company is backed by Serena Williams

Wemimo Abbey and Samir Goel, the cofounders of fintech company Esusu, quit their corporate jobs and exhausted their savings on the road to unicorn status.

Fortune · Apr 12

Serena Williams To VCs: 'When You Invest in Women—The Returns Are There'

Serena Williams, a 23-time Grand Slam singles champion and four-time Olympic gold medalist, has been appointed entrepreneur-in-residence at Reckitt, the British consumer health company behind brands such as Lysol, Durex, and Enfamil.

Benzinga · Jul 6, 2025

Serena Williams’ co-investor shares what comes next for the athlete’s venture firm

Williams has never just been a name on the door at the venture firm, and she’s only going to get more involved.

Fortune · Aug 10, 2022

What's Next for Serena Williams?

As Serena Williams prepares to step off the court after this year’s US Open tournament, tennis’ dominant player plans to devote more time to her other passion -- startup investing. The 40-year-old winner of 23 Grand Slam titles has backed early stage companies for nearly a decade. She was an…

Asharq Al-Awsat · Aug 9, 2022

SI:AM | Serena Williams Is Retiring—But Not Immediately

She says she wants to grow her family.

Sports Illustrated · Aug 9, 2022

Serena Williams backs British sports tech entrepreneur behind sports startup OpenSponshorship

Tennis star Serena Williams has made a seven-figure investment in a British entrepreneur’s sports tech business.

Evening Standard · Apr 19, 2022