- Tennis icon Serena Williams says people need to grind “every day” and be “determined” to make it big, whether it’s in sports or business. The 43-year-old, who is now leading her own VC firm Serena Ventures, is investing in and mentoring underrepresented founders, with her principal piece of advice being to “show up 28 hours out of 24” hours in a day. Other successful leaders like Brian Niccol, Steve Jobs, and Mark Cuban have previously echoed her sweat-equity work ethic.
It’s an old adage that practice makes perfect—something tennis star Serena Williams knows all too well. She echoes the sentiment that the grind never stops on the path to success, in both her athletic and business endeavors. Persistence and determination are two winning traits for sweeping a match—or leading an entrepreneurial venture.
