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The Conversation
The Conversation
Tolu Olarewaju, Economist and Lecturer in Management, Keele University

Serena Williams' investment shows that Nigeria's technology sector is attractive – but things can be better

Serena Williams has her eyes on Nigeria in a new venture. Tim Clayton/Corbis via Getty Images

Nigeria is the leading African destination for foreign direct investments in technology startup businesses. Between 2015 and 2022, Nigerian technology startups have secured funding totalling just over US$2 billion. This is the highest amount of funding recorded by any country in Africa.

The “big-four” countries of Nigeria, Egypt, South Africa and Kenya, are leading Africa’s startup scene. They currently account for about a third of the continent’s start-up incubators and accelerators, and receive 80% of technology startup FDI into Africa.

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