More than 19,000 NFT images briefly disappeared last week thanks to a server problem The Clone X collection was only gone for a few hours, but the disappearance raised some rather pointed questions. PC Gamer · Apr 29, 2025
Nike's NFT controversy shows the risk of jumping on passing trends Now it's being sued. Creative Bloq · Apr 29, 2025
Nike Faces Lawsuit From NFT Customers Claiming 'Digital Shoes' Are 'Unregistered Securities' Nike is now facing a lawsuit from its NFT customers after shutting down RTFKT, its virtual project featuring the tokens. International Business Times · Apr 28, 2025
RTFKT cofounder Benoit Pagotto on building brands and why you’re better off playing ‘Tears of the Kingdom’ than going to conferences Benoit Pagotto has advice for anyone looking to build a brand: “Stop doing what you do—you need to play Zelda.” Fortune · Aug 26, 2023
NFTs — A Dynamic Market By Ezequiel Pescetti, Director of Research at Finanflix Throughout this article, you’ll come to understand how the NFT market has changed during the last year. We have to understand that the NFT market is an unconventional one, with ever-changing rules (tendencies), defining it as a dynamic market. Benzinga · Sep 15, 2022
Companies Used to Announce Products. Now They 'Drop' Them. Once upon a time, not that many years ago, most companies with important new products just announced them, perhaps with a press conference, and maybe a big advertising push. Bangkok Post · Aug 28, 2022
Here's How Much Nike Has Made From NFTs Apparel and footwear giant Nike Inc (NYSE: NKE) is one of the largest public companies to make its presence known in the non-fungible token space. Here’s a look at how Nike is involved and how much money it made. Benzinga · Aug 24, 2022
Nike has already made $185 million off of NFTs The Swoosh leads the list of brands who’ve made the most money off of the space. Input · Aug 24, 2022
Nike and RTFKT Studios are dropping a hoodie IRL and as an NFT An NFC chip implanted in the Genesis hoodie allows it to wirelessly communicate with the digital asset. Input · Jul 19, 2022
RTFKT, Owned By Nike, Permits Commercial Rights To NFTs For CloneX Holders Nike Inc.'s (NYSE: NKE) RTFKT has granted new utilities to CloneX’s holders, including commercial rights to the non-fungible tokens (NFTs). The Nike-owned web3 brand looks to permit NFT holders to create fan art, make avatar-based merchandise and launch derivative projects. Benzinga · Jul 6, 2022
Nike’s RTFKT Studios is offering Air Force 1 NFTs with real sneakers to match Owners of the Web3 studio’s “Space Drip” sneaker NFTs can now get a tangible counterpart. Input · Jun 29, 2022
Nike-owned RTFKT Studios is bringing perfume to the metaverse Turn NFTs into a real-life fragrance from Byredo. Input · Jun 13, 2022
NFTs: how top brands like Nike and Prada are using them – and what could go wrong Luxury fashion house Prada has a scheme for customers who want something even more exclusive than its usual range of clothing and accessories. Each month, on a first-come first-served basis, the Time Capsule Collection offers ultra-limited editions of Prada products. They’re only on sale for 24 hours, with purchases delivered… The Conversation · Jun 1, 2022
Should You Add Shares of Nike to Your Investment Portfolio? Nike’s (NKE) recent acquisition of RTFKT should help accelerate its digital transformation. It is already more profitable than its peers and analysts expect its revenue and EPS to increase. However, given its stretched valuation and mixed financials, is it worth adding the stock to one’s portfolio now? Read on to… StockNews.com · May 19, 2022
Zenger · May 2, 2022 Nike Takes A Major Step Into The Metaverse Nike's Dunk Genesis Cryptokicks makes its debut on StockX.
Benzinga · Apr 29, 2022 Adidas NFT Holders To Get Free Merchandise Airdrop: Here's The Details A leading apparel company that has pushed into NFTs and the metaverse is rewarding holders with physical merchandise. Here’s how NFT holders can get their own apparel.
Input · Apr 25, 2022 Nike and RTFKT Studio's first digital sneakers remix the Dunk The “Cryptokicks” feature "Skin Vials" that change the sneakers’ look.
Benzinga · Apr 23, 2022 'Welcome To 2052': Here Comes Nike's Metaverse NFT Wearables Nike Inc (NYSE: NKE), along with the RTFKT, recently announced the launch of its first Ethereum (CRYPTO: ETH) NFT sneakers, called CryptoKicks.
Benzinga · Mar 24, 2022 Here's How Many People Have Visited NIKELAND In Roblox Nike Inc (NYSE: NKE) is among the large public companies pushing to grow its business through the metaverse. Here's how successful a partnership with Roblox Corp (NYSE: RBLX) has been.