The Latest Breaking News from Kellogg

William Shatner had "tremendous" reservations about poking fun at his name in a new advertising campaign for Kellogg's Raisin Bran, which debuted during the Super Bowl broadcast.

Plenty of brands are already sharing or teasing their Super Bowl 2026 ads. Here are all the commercials we've seen so far ahead of the big game.

Behold Kelpo, straight from Bikini Bottom.

American brands are famous all over the world. However, the version of the product you buy in the United States is often completely different from the version sold in Europe. The European Union has much stricter food safety laws than the U.S. They have banned several additives that are still…

When you’re shopping for breakfast cereals, it’s easy to grab whatever looks tasty or is on sale. But have you ever stopped to check the value you’re getting for your money? The cost per box can be deceiving. Sometimes, bright packaging and clever marketing hide the fact that you’re paying…

We all love familiar snacks—but lately, some of our favorite packaged treats have been quietly tweaked. While the package looks the same, brands are making small ingredient changes to reduce costs and protect margins. Recognizing these changes can help you make smarter choices (or demand accountability). In this article, I…

WK Kellogg Co (NYSE:KLG) announced on Friday that its proposed merger with Ferrero has cleared all regulatory hurdles, paving the way for the deal to move forward.

Social media platforms like TikTok have become powerful drivers of consumer behavior, especially when it comes to food and grocery products. In recent years, viral videos exposing controversial ingredients have sparked widespread ingredient backlash, leading to some products vanishing from store shelves. As shoppers become more ingredient-conscious, brands are forced…

WK Kellogg Co. plans to remove artificial dyes from its breakfast cereals in the next two and a half years