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The Latest Breaking News from CTV

PubMatic Launches Activate, Enabling Direct Deals Via Programmatic Platform

Dentsu, Fubo, GroupM, Havas Mars, Omnicom Media among users

Broadcasting & Cable

Linear Addressable Ads Still Important to CTV Buyers, DirecTV Finds

80% of buyers expect to spend the same or more on linear addressable

Broadcasting & Cable

The real streaming wars are not between Netflix and Disney. Asian smart TV makers and Silicon Valley are vying to capture your living room–and upend legacy media

87% of American TV-watching households own one. Welcome to the connected TV wars.

Fortune

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read the most diverse news in one place.

Survey: Major Increase in CTV/OTT Ad Spend Expected in First Half of 2023

Among direct-to-consumer marketers, more than half (57%) who currently use CTV/OTT plan to increase their ad spend vs. last year

TV Tech

Direct-To-Consumer Marketers Boost CTV Spending: Digital Remedy

57/% of those using CTV and over-the-top plans to increase budgets

Broadcasting & Cable

Canada repatriating 14 citizens from detention camps in Syria

Government says it is bringing four women and 10 children home amid reports of deteriorating conditions in the camps.

Al Jazeera

Premion CTV Inventory Study Finds Higher Co-Viewing, Attention

Advertisers get larger audiences

Broadcasting & Cable

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MarketCast Brings Brand Effect Into CTV, Measuring Ad Resonance

Makes deal to use data from Vizio’s Inscape

Broadcasting & Cable

Thousands of tourists stranded as Flair Airlines has four planes seized from airports over $1m payment dispute

Passengers in Toronto, Edmonton and Waterloo were affected

The Independent UK

Canadian reporter suffers medical emergency live on air: ‘I’m not feeling very well’

Jessica Robb’s eyes glaze over and she begins to wobble while presenting a segment

The Independent UK

Fisherman’s knees buckle upon seeing his ‘super unheard of’ catch

An angler in Toronto Harbor assumed he had hooked a big pike when he felt the weight at the end of the line. Turns out, it was a 'unicorn.'

USA Today Sports Media Group

News broadcaster defended by viewers following claims that she was fired from job for grey hair

‘At 58, I still thought I’d have a lot more time to tell more of the stories that impact our daily lives,’ reporter says on Twitter

The Independent UK

Grey hair: Fine for George Clooney but not Lisa LaFlamme?

Hillary Clinton once said: “Pay attention to your hair, because everyone else will.”

The Conversation

Acclaimed Canadian news anchor Lisa LaFlamme accuses bosses of firing her for letting her hair go gray

LaFlamme was a woman atop a male-dominated industry, so not always treated seriously. Her decision to stop dying her hair made national headlines in Canada.

Chicago Sun-Times

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The Guardian - US

Anger as Lisa LaFlamme dropped as Canada TV anchor after going grey

Award-winning host of CTV National News ‘shocked and saddened’ as company denies accusations of sexism and ageism

The Independent UK

Experimental brain test on Canadian girl with autism stuns researchers trying to prevent severe self-harm

‘As scary as it is to drill into their brain and have this big piece hanging out of their chest ... it’s worth it,’ said the 9-year-old’s mother in an interview

Benzinga

Needham Recommends Every Portfolio Should Stock Up On Innovid - Read Why

Needham analyst Laura Martin re-rated Innovid Corp (NYSE: CTV), justifying why every portfolio should contain the shares.

Benzinga

Trade Desk Stock Slips After Q1 Results, Despite Beating Street Expectations

Trade Desk Inc (NASDAQ:TTD) reported first-quarter revenue growth of 43.5% year-over-year to $315.23 million, beating the consensus of $304.69 million. Customer retention remained over 95% for the quarter. Adjusted EPS improved to $0.21 from $0.14 in 1Q21, beating the consensus of $0.15. Adjusted EBITDA increased by 71.6% to $120.99 million, and margin…

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Benzinga

Advertising On Streaming Services Topped $15B In 2021

Advertising on streaming services totaled $15.2 billion in 2021, according to new data from the Interactive Advertising Bureau (IAB), a 57% year-over-year gain.

The Independent UK

Convoy trucker left homeless after giving life savings away to protests, ‘regrets’ involvement

“I’m still as alone as I was two months ago,” the 41-year-old told the local news station

Benzinga

Where Innovid Stands With Analysts

Innovid (NYSE:CTV) has observed the following analyst ratings within the last quarter:

1 … 5 6 7 8

People

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