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The Latest Breaking News from Circana

Britons snacking less as they drift back to office after pandemic

People snacked at home on more than 15% fewer occasions in 2024 than in 2020 and are choosing healthier options

The Guardian - UK

Fortnite is the "biggest competitor" to any newly launched video game, says analyst

Speaking with Kinda Funny Games, Circana executive director and analyst Mat Piscatella noted that Fortnite is the biggest threat to any newly-launched game.

Windows Central

Call of Duty: Black Ops 6 tops the US sales charts for January, but Final Fantasy 7 Rebirth has a strong debut on PC

Call of Duty: Black Ops 6 is the best-selling game of January 2025 in the U.S, but Final Fantasy 7 Rebirth sees a huge sales surge thanks to its PC debut.

Windows Central

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Celsius To Acquire Energy Drink Rival Alani Nu For $1.8 Billion; Stock Surges 21%

The purchase price consideration comprises $1,275 million of cash and a $25 million earn-out and $500 million (or approximately 22.5 million shares) of newly issued restricted shares of Celsius Holdings common stock, representing approximately 8.7% pro-forma ownership.

International Business Times

Breakfast is booming at US restaurants. Is it also contributing to high egg prices?

It’s a chicken-and-egg problem: Restaurants are struggling with record-high U.S. egg prices, but their omelets, scrambles and huevos rancheros may be part of the problem

The Independent UK

Final Fantasy 7 Rebirth's Steam launch was "fantastic" analyst says after PC players sent the JRPG port flying to the US best-selling spot in the week of its release

That's across tracked digital and physical game sales

GamesRadar

Marvel Rivals demonstrates clear success in a bleak gaming era

While many live service games are faltering or struggling to get off the ground, Marvel Rivals is a clear success.

Windows Central

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Call of Duty: Black Ops 6 closes out December as the best-selling game of 2024 in the US

Call of Duty: Black Ops 6 closes out 2024 as the best-selling game of the year in the U.S.

Windows Central

‘Pocket money’ toys costing less than £10 sell well as UK parents cut costs

Toy sales fell in 2024 but industry reports growth in ‘kidult’ collectors of expensive Lego building sets

The Guardian - UK

Nintendo Switch 2 will hit 4.3 million units sold in the US in its first year, according to analyst

Analyst expects PS5 to still outsell Nintendo Switch 2 in the US in 2025.

TechRadar

Analyst predicts Switch 2 supply will struggle with "significant early demand surge," PS5 will still end up the best-selling hardware for US in 2025

Circana forecasts 4.3 million units Switch 2 units sold in the US by the end of the year

GamesRadar

Once dismissed as frivolous, ‘romancelandia’ is getting political

Many in the romance book community have rallied voters through podcasts and phone banks – and joined school boards

The Guardian - US

Indiana Jones was the second best-selling game in the US its debut week, behind another Xbox property

Indiana Jones and the Great Circle sees solid sales debut in its first full week, reaching second place behind Call of Duty: Black Ops 6, another Microsoft-owned IP.

Windows Central

Call of Duty: Black Ops 6 tops November 2024 US sales, continues to boost Xbox Game Pass

Call of Duty: Black Ops 6 was the best-selling game of November 2024 in the U.S, per Circana, with the title also contributing to Xbox Game Pass growth.

Windows Central

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Fortune

Lego is about more than just kids’ toys—its adult collectors are proving lucrative for the Danish company’s $9.7 billion in sales

In 2020, Lego launched its adult-focused category. Adults also introduce kids to Lego, making them a group critical to the Danish toymaker.

Windows Central

Exclusive Xbox console games will be the exception rather than the rule moving forward — inside the risky strategy that will define Xbox's next decade

Microsoft's strategy has Xbox's core fans upset about the future of console hardware. Today, we're going to analyze the strategy that will define Xbox over the next decade, and settle its future once and for all.

GamesRadar

Dragon Ball: Sparking Zero is one of the best-selling games in Bandai Namco history: "A nice surprise in a year that's been kind of rough overall," says analyst

Sparking Zero is also the best-selling Dragon Ball game to date

The Independent UK

10 notable books of 2024, from Sarah J. Maas to Melania Trump

Even through a year of nonstop news about elections, climate change, protests and the price of eggs, Americans still found time to read

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Benzinga

Trump Predicted Taylor Swift Sales Would Drop—Target Data Shows Over 800K Sold

Taylor Swift released a book exclusively at Target. The book saw huge early numbers, making a Donald Trump prediction false.

Top News

Mary Trump reflects on the future of political tell-all books post-Trump era, noting a decline in sales and interest in Trump-related publications.

The Independent UK

Will Trump's return lead to new wave of bestselling books?

Donald Trump is coming back to the White House, but don't expect another “Fire and Fury,” or much fire and fury in book publishing in general

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