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The Latest Breaking News from Brian Niccol

Starbucks Brews A Turnaround, But Investors Want A Stronger Roast: CEO Says 'The Stock Will...' (UPDATED)

Editor's Note: This article has been updated to include a statement from a Starbucks spokesperson.

Benzinga

Starbucks wants you to stay awhile – but shuttering its mobile-only pickup locations could be a risky move

When Starbucks announced that it would phase out its mobile-order pickup-only locations beginning in 2026, it raised a question: Why abandon a format seemingly built for speed and efficiency?

The Conversation

Café Culture Revival? 3 Stocks to Watch After Chick-fil-A’s Move

Chick-fil-A’s new Daybright café concept could reignite interest in beverage-driven dining; here are three restaurant stocks investors should watch

MarketBeat

From analysis to the latest developments in health,
read the most diverse news in one place.

Starbucks Stock Slumps; This Competitor Shows Strength

Starbucks is struggling this year, and its new strategic plan looks unlikely to fix its systemic issues. One competitor is offering investors better prospects.

MarketBeat

‘I would’ve went home with an espresso machine’: Starbucks barista says they were asked to clean out entire store. They were all laid off an hour later

A recently fired Starbucks employee posted a video detailing her last day. The only problem? She didn’t know when she went to her local store that she wouldn’t have a job within hours of arriving.

The Mary Sue

Starbucks Stores Closing Explained: List of Closing Stores and Why They're Shutting Down

Starbucks is closing hundreds of stores in 2025. Find out why stores are shutting down, which locations are affected, and the latest closure list updates.

International Business Times UK

A tall order: Can Starbucks, once the king of the high street, return to its glory days?

LET’S UNPACK THAT: As the multi-billion-dollar coffee chain announces the closure of some UK stores and the loss of 900 jobs in the US, Ellie Muir looks at the company’s fall from grace, from changing consumer tastes to political boycotts

The Independent UK

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Starbucks in Trouble? $1 Billion Gamble, Store Closures, and Mass Layoffs Raise Questions - What's Going On?

Starbucks shutters 430 stores, cuts 1,900 jobs, and spends £820 million to fix declining profits and poor customer experience.

International Business Times UK

Starbucks to Close Underperforming Stores, Cut 900 Jobs in $1 Billion Overhaul

Starbucks is closing hundreds of stores and cutting 900 jobs as part of a $1 billion plan to improve its business.

International Business Times

Starbucks continues to cut corporate jobs in turnaround bid: ‘Many are cost centers, not revenue producers,’ says expert

The company will eliminate about 900 more non-retail partner roles and many open positions.

Fortune

Is the New Starbucks CEO Failing? He Just Axed 900 Workers While Splurging on 'Cozier Chairs'

Starbucks CEO Brian Niccol is under scrutiny after axing 900 jobs and closing stores while pouring $1bn into café renovations, sparking union backlash and investor questions about the company's strategy.

International Business Times UK

Starbucks chases Gen Z nostalgia, betting $1 billion on plan to bring back the ‘third place’

The Starbucks workers’ union is not happy with the plan, which also includes store closures and hundreds of layoffs.

Fortune

Starbucks to cut 900 jobs and close dozens of North American stores as sales struggle

Restructuring comes after six quarters of falling sales and growing pressure from unions over working conditions

The Guardian - US

Starbucks to close stores and lay off hundreds of staff in $1 billion restructure

Starbucks CEO Brian Niccol said employees affected by the latest layoffs will receive ‘generous’ severance packages

The Independent UK

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news in one place.

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Evening Standard

Starbucks to close some UK coffee shops amid global cuts

The US coffee chain has launched a consultation over the proposed closures, putting jobs at risk, but has not revealed how many stores may be shut.

Benzinga

China's Luckin Coffee Is Racing Past Starbucks As Nationalist Sentiment, Soaring Store Counts, Triple-Digit Profit Growth Leave US Giant Scrambling

Coffeehouse chain Starbucks Corp. (NASDAQ: SBUX) is facing stiff competition in China, and its stock remains under pressure, marking a sharp divergence from its China-based arch-rival, Luckin Coffee Inc. (OTC: LKNCY), which has been soaring and hitting new highs throughout this past year.

Axios

Starbucks to close stores, cut 900 jobs in $1 billion restructuring

The company did not say how many stores it planned to close.

Benzinga

Starbucks CEO Brian Niccol Bets Big On Health Trends, Doubling Down On Protein, Gluten-Free Options To Match Premium Coffee Experience

Starbucks Corp. (NASDAQ:SBUX) is shifting its food strategy to appeal to health-conscious consumers, expanding protein and gluten-free options while emphasizing artisanal, premium offerings.

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news in one place.

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Fortune

Starbucks CEO says the company is doubling down on protein and gluten-free options: 'I believe our food needs to match the craft of our coffee'

The famed coffee chain is looking to capitalize on growing trends around health consciousness and fitness culture.

Fortune

Starbucks CEO says the coffee chain won’t lose its cash-strapped consumers because it’s on its way to being a 'world-class customer service' company

Brian Niccol said Starbucks’ quality and customer service is worth the cost of a $6 or $7 latte.

GOBankingRates

Want To Earn What Your CEO Makes? 5 Shocking Truths About Your Paycheck Differences

Think your paycheck is fair? These 5 eye-opening facts reveal just how wide the gap is between your salary and your CEO’s massive earnings.

International Business Times UK

Starbucks CEO Promises Faster Service, New Snacks and Store Redesigns — But Baristas Say It's Breaking Them

Starbucks embarks on a bold 'Back to Starbucks' turnaround with redesigned stores, faster service via Green Apron Service and protein-forward menu, while staff concerns linger.

The Guardian - US

A year under CEO Niccol: Starbucks workers’ long fight for a union contract

Twelve months since Brian Niccol took the top job and promised change, the union and CEO are still at loggerheads

Fortune

Starbucks’ CEO is ditching a merit system and giving all salaried staff a flat 2% pay raise instead

The coffee chain cited limiting costs during a turnaround effort as its reason for the modest pay bump.

International Business Times UK

'4 Minutes Or Less': Starbucks CEO Sets New Time Goal For Baristas To Take Order And Give Drink To Customers

Starbucks CEO Brian Niccol has launched the Green Apron Service initiative, aiming to serve customers their order in four minutes or less using smarter staffing, technology, and a return to in‑store hospitality to reclaim its place as the world's premier coffeehouse.

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