The Latest Breaking News from Brian Niccol

Many investors and financial observers regard Starbucks (NASDAQ: SBUX) as one of the great American success stories of the last 50 years.  In 1977, Howard Schultz opened the first Starbucks in Seattle. A few decades later, Starbucks had hundreds of locations nationwide and had become an essential "third place" where…

Being the CEO of a major company can put you on a pedestal where the rank and file feel uncomfortable giving you feedback and ideas that would move the company forward faster. Plus, there is the relentless pressure of hitting quarterly performance targets. It can leave you feeling isolated. The…

The 43-year-old tennis icon says humility and perseverance are key to success, echoing other leaders like Brian Niccol, Steve Jobs, and Mark Cuban.

The newest coffee or burrito innovation might not be spun out of the boardroom—but rather the weight room. Brian Niccol and Scott Boatwright spot each other every morning—and bounce ideas off each other in between sets.

Leading a company requires a full identity shift, one that surprises even seasoned operators.

SBUX stock may offer long-term value if the turnaround takes root,however financial and cultural headwinds may limit the stock gains in the short term

The pay is 10 times higher than the average salary of a Starbucks barista, but requires a bachelor’s degree, 5,000 hours of flight experience, and many certifications.

As the coffee giant brings the personal touch back to its stores, Chief Technology Officer Deb Hall Lefevre's role is more important than ever.

The company plans to hire additional employees across 1,500 to 2,000 US stores by May, expanding to 3,000 by year-end.

Cathy Smith came to Starbucks from Target and Nordstrom.

There were 925 unusually active options in Wednesday trading, with 526 calls and 399 puts. Among the top 100 were three great companies providing investors with possible long strangles to benefit from the current volatility.