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The Latest Breaking News from TAT

Local businesses are looking to generative artificial intelligence (AI), such as ChatGPT, mulling how to apply this technology to bolster their performance.

Bangkok Post

Hafta letters: Attacks in Australia, high court elevations, Hafta quotes

Suggestion: Let's pay more attention to digital media in addition to mainstream media. There's good and bad journalism online with substantial viewership. Let's talk about it on Alternate Newsance and Hafta, call out good journalism, and condemn bad. Channels to discuss: Scroll, Print, Wire, Lallantop, ANI, WION, etc. Thoughts on…

Newslaundry

Higher airfares hobble Chinese market revival

The average airfare for flights connecting key cities in China and Thailand remains 1.5 times higher than pre-pandemic prices, while for second-tier cities fares have surged 200%, which means low-priced tours cannot return, according to the Tourism Authority of Thailand (TAT).

Bangkok Post

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TAT suggests operators still upbeat on recovery outlook

Business operators still have confidence in the country's tourism recovery as campaigns for the general election kick into high gear and the next phase of the "We Travel Together" scheme is projected to have the participation of more than 9,000 hotels, with the aim of stimulating domestic spending, says the…

Bangkok Post

River tubing gets TAT's seal of approval

With foreign tourists flocking to Pai district in Mae Hong Son province in search of adventure activities, the Tourism Authority of Thailand (TAT) has confirmed the safety of the inner tubes floating on the Pai River and their low impact on local communities and the environment.

Bangkok Post

Striking a chord with Thai audiences

South Korea found tremendous success exporting soft power via K-pop and K-dramas globally for decades, establishing a strong fan base in Southeast Asia and Thailand, even during the pandemic.

Bangkok Post

TAT upgrades arrival tally from India

India’s decision to scrap a negative RT-PCR Covid test requirement for return travellers from Thailand from Feb 13 should accelerate the tourism recovery amid a sluggish Chinese market, says the Tourism Authority of Thailand (TAT).

Bangkok Post

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VIP escorts beyond state's scope

Authorities say VIP escort packages on sale in China are difficult to police as the transactions are made outside of Thailand.

Bangkok Post

Prayut hails tourism revival

Prime Minister Prayut Chan-o-cha is pleased about the recovery of tourism and thanked agencies concerned for their efforts to organise campaigns to attract foreign visitors, government spokesman Anucha Burapachaisri said.

Bangkok Post

Ministry to probe attack on tourist

The Tourism and Sports Ministry is rushing to investigate a case involving a Chinese tourist who was assaulted by a travel agent in Phuket after the case went viral, but the Tourism Authority of Thailand (TAT) is still hoping to secure 7-8 million tourists from China this year as the…

Bangkok Post

First Chinese tour groups arrive

The first group tour from China arrived on a flight into Don Mueang airport on Monday morning, as Chinese travel agencies resumed outbound tours to 20 countries following the relaxation of rules governing personal foreign travel at the beginning of the year, Tourism Authority of Thailand (TAT) governor Yuthasak Supasorn…

Bangkok Post

Mice scurry back to Thailand

Tourism has flourished since Thailand fully reopened in the second half of last year.

Bangkok Post

The lowdown on the high-end scheme

The Thailand Elite Card is in the public spotlight again after Jirayu Huangsap, an MP from the Pheu Thai Party, said in parliament last week that shady Chinese business operators had become members of this privilege programme.

Bangkok Post

Minister vows to plug Elite Card loopholes

Tourism and Sports Minister Phiphat Ratchakitprakarn has vowed to plug loopholes in Thailand Elite Card to prevent Chinese nationals involved in grey businesses from using the privilege cards to enter the country.

Bangkok Post

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Bangkok Post

Phiphat eager to address outrage

Tourism and Sports Minister Phiphat Ratchakitprakarn says the controversy involving the Thai police and Thailand Privilege Card (TPC) has damaged the reputation of law enforcement and tourism organisations, with his ministry aiming to clarify the allegations before a cabinet meeting next week.

Bangkok Post

Phuket tourism revenue moving closer to pre-pandemic level

PHUKET: Tourism in this resort island province is bouncing back, with tourism revenue reaching more than 50% of the pre-pandemic level, according to a tourism official.

Bangkok Post

Operators exasperated by police scams

Tourism operators have expressed frustration over repeated scandals involving Thai police after they were accused of extorting a Taiwanese actress during her trip to the country.

Bangkok Post

TAT preps B1.9bn promotion

The Tourism Authority of Thailand (TAT) is preparing to spend an additional 1.9 billion baht to increase airline seat capacity, aiming to connect big cities that still have potential to spend amid the downturn.

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Bangkok Post

TAT adds Isan spice to Michelin Guide

Great news for tourists and especially food enthusiasts travelling to the northeastern region. The Tourism Authority of Thailand (TAT) has created its "Michelin Experience @ Isan" campaign to promote Isan cuisine.

Bangkok Post

More good news on China tourist front

When the Chinese government announced it would allow overseas group tours to resume to 20 countries including Thailand from Feb 6, it brought mixed reactions.

Bangkok Post

Holiday spending forecast at B21.3bn

Tourism spending during the Lunar New Year is estimated to reach 21.3 billion baht, 48% of the total in 2019, mostly driven by foreign visitors, according to the Tourism Authority of Thailand (TAT).

Bangkok Post

TAT unveils strategy to raise B2.38tn

The Tourism Authority of Thailand (TAT) released its 2023 strategic direction, promoting its "Visit Thailand Year 2023" campaign in an attempt to attract receipts of 2.38 trillion baht amid uncertainties globally.

Bangkok Post

China tour packages record 20% price hike

Tour packages to Thailand for Chinese visitors surged in price by 20% because of few tours and high demand, according to the Tourism Authority of Thailand (TAT).

Bangkok Post

China market poised to regain top position

Travellers from China are forecast to regain the top spot in terms of arrivals this year with no fewer than 5 million, while low-cost carriers from Thailand rush to secure China's routes to tap pent-up demand.

Bangkok Post

AWC has strengthened its business pathway

Under the global community’s promise to achieve the United Nations Sustainable Development Goals (SDGs), many initiatives have been developed that over the long-term aim to make the world a better place. Even small steps can evolve to shape the new world.

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Phiphat Ratchakitprakarn

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