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The Latest Breaking News from Southwest

This 1 Overlooked Airline Stock to Be the Best Bet on a Turnaround in 2026

Southwest Airlines posted its best day since 1978, signaling early signs of a 2026 turnaround. The stock suddenly looks hard to ignore.

Barchart

Southwest Airlines Stock Outlook: Is Wall Street Bullish or Bearish?

Southwest Airlines stock has outpaced the broader market over the past year, but analysts remain cautious about its prospects.

Barchart

“I’m Switching Airlines”: Backlash Hits Southwest As Plus Size Passengers Slam New Seating Rules

Southwest Airlines has ended its free extra-seat option for plus-size passengers, asking them to pay for additional space as the carrier looks to improve the onboard experience.

Bored Panda

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The final flight to use Southwest’s famous ‘open seating’ policy lifts off on Monday night. The airline has special plans to mark the occasion

The flight will lift off from Honolulu on Monday night and fly overnight to Los Angeles aboard Southwest’s commemorative ‘Herbert D. Kelleher’ aircraft

The Independent UK

What travelers can expect as Southwest Airlines introduces assigned seats

Southwest Airlines passengers are making their final boarding-time scrambles for seats as the carrier prepares to end its signature open-seating system

The Independent UK

Southwest Airlines is ending its open seating policy — here’s what to expect

Southwest is making changes to boarding, fares and rules for plus-sized passengers

The Independent UK

Eight of the most impressive domestic seats in the US skies, from economy classics to lie-flat splurges

Flying city to city in the U.S. doesn’t have to be stressful, says US Travel Editor Ted Thornhill, who reveals the airplane seats that will make the journey a joy, from the back of the plane to the front

The Independent UK

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Dallas woman checks new BÉIS suitcase before boarding Southwest flight. Then she sees what happened to it: ‘A Ross $60 suitcase has never failed me’

She sent her BÉIS suitcase off on its maiden voyage with hope in her heart and a camera rolling. One Dallas woman innocently videoed the start of her new suitcase’s first journey. Who knew the clip would later be used in a before-and-after with shocking results?

The Mary Sue

Flying Is Better Than in the Good Old Days, No Matter How Luxurious Those Old Photos Look

The big lesson from the past 50 years of American air travel is that the aesthetics matter a lot less than the economics.

Reason

“Steroids Are Bad:” Bodybuilder Removed From Flight After Erupting With Fury At Elderly Passenger

A bodybuilder’s aggressive mid-flight meltdown went viral after a passenger’s "dollar for a slice" joke.

Bored Panda

Why Selling Costco and 3 Other Unusually Active Puts Could Save You From Overpaying

Among the unusually active put options on Thursday were four overvalued stocks, including Costco, a favourite among buy-and-hold investors. Given that markets are generally considered pricey, selling these puts lets you own popular stocks without overpaying. Here’s how.

Barchart

‘Imagine taking a nap and you wake up mid ceremony’: Southwest Flight Interrupted as Couple Gets Married With Plane Full of Witnesses

Was there an open bar?

The Mary Sue

‘This is so heartbreaking’: Southwest destroys woman’s $368 Beis luggage. Then she tries to file a replacement claim

Checking a bag is already a leap of faith, but checking a $368 Beis suitcase feels like tempting fate. One Southwest passenger learned that the hard way after her trendy luggage came off the carousel completely wrecked. This, in turn, kicked off a bureaucratic nightmare.

The Mary Sue

3 Stocks Delivered +10% Buyback Yields in 2025—What's Next in 2026?

These three stocks delivered some of the highest buyback yields in the S&P 500 over the last 12 months. LUV's repurchases helped shares rise significantly.

MarketBeat

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The Fashion Central

Man arrested after airport meltdown in Kansas City as passengers step in to defend Southwest workers

A chaotic scene unfolded at Kansas City International Airport on New Year’s Eve when a traveler launched into a profane

The Mary Sue

‘This is why there are so many fake service dogs at the airport’: Tampa man calls out Delta after getting stranded with dog

A man was stranded alone for Christmas due to Delta Airlines. The airline allegedly did not fully disclose its pet policies. This resulted in the family missing their flight right before the holiday.

Medical Daily

Clinical Innovation Meets Global Compassion: How Plastic Surgery Is Evolving With Science and Service

Dr. Agullo is among the first in North America to publish prospective safety data demonstrating reduced complications with ultrasound-guided fat grafting, and Southwest Plastic Surgery continues this precedent by using the technology for BBL procedures.

The Mary Sue

Woman says Southwest FA blocked her wheelchair from boarding. But a sign says otherwise: ‘Absolutely nobody is keeping these airlines in check’

Taking a flight can be a frustrating, stressful experience.

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International Business Times UK

Plus-Size Passengers Forced to Pay Double After Popular Airline Revamps Seating Policy

Southwest Airlines to implement new seating policy in 2026 and plus-size travellers will have to pay double for two seats.

Barchart

Southwest Airlines and TJX Hit New 52-Week Highs: Which Is More Likely to Fly Higher in 2026 and beyond?

There were 56 new 52-week highs on the NYSE on Tuesday. Two of them were Southwest Airlines and TJX Companies. While both are flying high heading into the new year, only one is worth owning in 2026 and beyond.

Fortune

Meetings are not work, says Southwest Airlines CEO—and he’s taking action, by blocking his calendar every afternoon from Wednesday to Friday

Southwest Airlines CEO Bob Jordan says too many execs mistake packed calendars for productivity. He’s found a “crazy” solution.

The Texas Tribune

Southwest Airlines will bring 2,000 new jobs to Austin as city works to expand crowded airport

Austin and the state offered the Dallas-based airline a package of economic incentives totaling $19.5 million to locate a new crew base at Austin’s airport.

The Independent UK

The Department of Transportation is paying an airline for being more timely. It could improve flying for all

Southwest Airlines owed $140 million after canceling 17,000 flights during the 2022 snowstorm

Benzinga

Southwest Airlines Gets $11 Million Fine Waiver By Trump Administration Over 2022 Holiday Travel Crisis

The Trump administration has decided to waive an $11 million fine that was levied on Southwest Airlines Co (NYSE:LUV) in connection with a holiday travel crisis in 2022.

The Independent UK

The DOT is paying an airline for being more timely. It could help improve air travel for all

The airline canceled 17,000 flights and stranded more than 2 million travelers during a storm in 2022

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