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The Latest Breaking News from Shein

Shein fined €1m in Italy for misleading environmental claims about products

Chinese fast fashion retailer penalised month after €40m fine from French regulator in July

The Guardian - UK

Italy hands fast fashion retailer Shein €1 million greenwashing fine

Italy hands fast fashion retailer Shein €1 million greenwashing fine

The decision comes after France fined the retailer €40m in July over fake discounts and misleading environmental claims.

China’s fast-fashion capital slows down under Trump’s trade war

China’s fast-fashion capital slows down under Trump’s trade war

Guangzhou is the humming heart of the global fast fashion industry, but uncertainty over US tariffs is putting pressure on orders and profits

The Guardian - AU

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Alibaba, Amazon, Shein Brace For Impact As Trump Nixes Duty-Free Threshold

President Donald Trump has introduced a sweeping tariff policy aimed squarely at online retail giants such as Alibaba Group (NYSE:BABA), Amazon.com (NASDAQ:AMZN), PDD Holdings (NASDAQ:PDD), the parent of Temu, and fast-fashion heavyweight Shein.

Brussels, my love? The battle for the budget - who wins, who loses?

In this edition of our weekly talk show, participants discuss the launch of the EU budget deliberations, attempts to raise taxes on tobacco and alcohol and the major escalation in Europe's scrutiny of the fast fashion business model.

Ultra fast fashion could be taxed to oblivion in France. Could Australia follow suit?

For centuries, clothes were hard to produce and expensive. People wore them as long as possible. But manufacturing advances have steadily driven down the cost of production. These days, clothing can be produced very cheaply. In the 1990s, companies began churning out fast fashion: low cost versions of high end…

The Conversation

EU commissioner shocked by dangers of some goods sold by Shein and Temu

Michael McGrath awaits results of secret shopper investigation amid crackdown on Chinese retail platforms

The Guardian - UK

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France Just Made Influencing Fast Fashion a Crime

France Just Made Influencing Fast Fashion a Crime

Here's everything you need to know about the unprecedented legislation

MPs sound alarm over reports Shein is pushing UK listing rules to be relaxed

MPs sound alarm over reports Shein is pushing UK listing rules to be relaxed

The Business and Trade Committee said it would be ‘deeply concerned’ by changes to the disclosure rules to pave the way for Shein to list in the UK.

Evening Standard

That $20 dress direct from China now costs $30 after Trump closed a tariff loophole – and the US will soon end the ‘de minimis’ exemption for the rest of the world, too

That $20 dress direct from China now costs $30 after Trump closed a tariff loophole – and the US will soon end the ‘de minimis’ exemption for the rest of the world, too

Fast fashion got a lot pricier for Americans this spring – and it’ll likely get even more expensive in 2027.

The Conversation

Voices: Can London really afford to shun Shein’s £50bn float?

Voices: Can London really afford to shun Shein’s £50bn float?

COMMENT: With the super-fast fashion brand reportedly filing for an IPO in Hong Kong, rather than the UK – where the business model has faced regulatory hurdles over ethical and environmental concerns – James Moore asks if the City is wise to be so sniffy

The Independent UK

Shein files for Hong Kong IPO to speed up London listing, FT reports

Shein files for Hong Kong IPO to speed up London listing, FT reports

The e-commerce platform filed for a London IPO around a year and a half ago, but has been unable to secure regulatory approval, partly linked to its exposure to the Xinjiang region.

Shein files to float in Hong Kong but hopes to keep London IPO alive – reports

Shein files to float in Hong Kong but hopes to keep London IPO alive – reports

The fast fashion retailer confidentially filed a draft prospectus last week with the Hong Kong exchange, the Financial Times reported on Tuesday.

Evening Standard

France hands Shein €40 million fine for deceptive commercial practices

France hands Shein €40 million fine for deceptive commercial practices

Through analysing products listed as being on sale on Shein's French website, investigators found that 57% of products had no price reduction, 19% had a slight discount, while 11% of products actually had a price increase.

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International Business Times UK

Target's New Shipping Strategy Could Slash Prices and Win Back Budget Shoppers from Temu and Shein

The big-box retailer aims to roll out a service similar to those offered by other established e-commerce firms.

5 Things To Know About 30-Year Old Scale AI Co-Founder Lucy Guo

At just 30 years old, Lucy Guo has surpassed Taylor Swift to become the world's youngest self-made female billionaire. Her net worth, estimated at around $1.3 billion, is largely due to her early stake in Scale AI.

International Business Times UK

SHEIN and Temu See Massive Drop in Daily US Users: What Trump's Tariff Loopholes Mean for Them

Both platforms have faced mounting controversies in the US over the past year, drawing scrutiny from lawmakers, regulators, and consumers.

International Business Times UK

Gen Z Turns to Google for Shopping Over Amazon, But That's Not Amazon's Only Problem

Gen Z increasingly chooses Google for online shopping, driven by AI tools like Overviews and Lens, impacting Amazon's share.

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Radio France Internationale

French Senate approves bill to regulate ultra-fast fashion

The French Senate has overwhelmingly approved legislation aimed at regulating the ultra fast-fashion industry. The bill specifically targets Chinese e-commerce giants like Shein and Temu while imposing stricter environmental standards on the rapidly growing sector.

French Senate backs law to regulate ultra fast fashion giants Shein and Temu

The new legislation would impose eco-taxes, advertising bans, and influencer restrictions, but critics believe the bill falls short of its initial environmental ambitions.

The Independent UK

Trump’s tariffs have made fast fashion even more exploitative. Here’s how

ANALYSIS: Mona Mashhadi Rajabi, Lisa Lake, Martina Linnenluecke and Yun Shen deep dive into the impact Trump’s tariffs have had on fast fashion

The Conversation

How Trump’s trade war is supercharging the fast fashion industry

When US President Donald Trump introduced sweeping new tariffs on Chinese imports the goal was to bring manufacturing back to American soil and protect local jobs.

Everybody Loves Your Money

Here’s What Temu and Shein Are Doing To Combat Tarrifs

It’s no secret that fast fashion giants Temu and Shein have upended the global retail landscape. Offering unbelievably low prices and lightning-fast shipping, these companies have found loyal customers across the world—but especially in the United States. However, their business model is now under increased scrutiny as governments, particularly the…

The youngest self made billionaire on the planet still shops at Shein and pulls up to work in a Honda Civic: ‘Act broke, stay rich,’ Lucy Guo says

Lucy Guo is now the youngest self-made woman on the planet—knocking Taylor Swift off the top spot. But even with a $1.3 billion net worth, the 30-year-old cofounder of Scale AI tells Fortune she still pinches pennies.

Consumer groups lodge complaint about Shein's online nudging with EU Commission

Consumer advocates file EU complaint against Shein, revealing new evidence of unfair practices. The Chinese e-commerce giant is accused of pressuring users into unwanted purchases through manipulative design.

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