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The Latest Breaking News from Cracker Barrel

A bad logo could cost you your job

Cracker Barrel’s CEO steps down after facing tumultuous backlash.

Creative Bloq

Cracker Barrel CEO Julie Masino Steps Down Nearly a Year After 'Woke' Logo Backlash That Left Her Feeling 'Fired By America'— Former Yum! Executive David Deno to Take Over

Cracker Barrel Old Country Store Inc. (NASDAQ:CBRL) CEO Julie Masino is stepping down, the company announced Monday, nearly a year after its controversial branding modernization sparked political backlash.

Benzinga

'Go Woke, Go Broke' Curse Strikes Again? Cracker Barrel CEO Exits Amid Failed Rebrand and Trump Criticism

Cracker Barrel CEO Julie Felss Masino resigns after three years of steering the company. She will be replaced by David Deno in October.

International Business Times UK

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Cracker Barrel names a new CEO after turbulent year and controversial rebrand

IN FULL

The Independent UK

Cracker Barrel CEO to step down after overseeing logo backlash last year

Julie Masino faced criticism as restaurant chain was called ‘woke’ and ‘soulless’ after unveiling modernized logo

The Guardian - US

Why is Cracker Barrel CEO Julie Masino stepping down?

Cracker Barrel has announced that CEO Julie Masino will step down on August 10, nearly a year after the restaurant chain's controversial rebranding effort triggered widespread customer backlash and contributed to declining sales. David Deno, the former CEO of Bloomin' Brands, will take over as chief executive, while Masino will…

The Economic Times

Cracker Barrel CEO steps down after rebrand cost company $94 million in one day

The company lost $94 million in one day last year after a disastrous rebrand sparked MAGA backlash

The Independent UK

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Cracker Barrel closes all remaining sister brand locations

IN FULL

The Independent UK

Cracker Barrel closes all locations of sister restaurant amid selloff

Maple Street Biscuit Company represented 2 percent of Cracker Barrel’s annual revenue

The Independent UK

Items found behind a Georgia Cracker Barrel lead to charges in 1985 Ohio murder

Modern forensic science analysis leads to arrest in murder of traveling salesman John Warren, authorities say

The Guardian - US

An unnecessary amount of bread

Or: How to make a budget meal feel abundant

Salon

A Major Short Squeeze Could Be Brewing in Cracker Barrel Stock

Cracker Barrel stock is rallying after strong quarterly report and growing Wall Street optimism. With nearly a third of its float sold short, the stage could be set for a giant short squeeze.

Barchart

Cooking Up Profits: Cracker Barrel’s Turnaround

Cracker Barrel successfully engineered an impressive operational turnaround by expanding profit margins and leveraging advanced artificial intelligence.

MarketBeat

Cracker Barrel Surges 23% as Earnings Beat Signals Turnaround Progress

Cracker Barrel shares surged after a surprise earnings beat and higher guidance fueled optimism that its turnaround efforts are gaining traction.

MarketBeat

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Barchart

A Short Squeeze Is Underway in Cracker Barrel Stock. What to Know.

Cracker Barrel stock soars as a strong Q3 release triggers a short squeeze. But should you chase the momentum in CBRL shares today? Let’s find out!

AAP

More drops for tech stocks weigh on Wall Street

Technology stocks are continuing to fall, putting the S&P 500 on track for its first back-to-back drop in three weeks

AAP

Wall Street points toward another tech sell-off while oil prices jump after US attack on Iran

The technology sell-off on Wall Street dragged into another day and oil prices rose after the U.S. military launched attacks against Iran

The Independent UK

Trump’s handling of the economy hits a new low with Americans, says poll

Americans are struggling to fill up their cars with gas and put food on their kitchen tables

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The Independent UK

Cracker Barrel set to give away free gas and food to lure customers back

The sweepstakes comes as Americans struggle with soaring gas prices and high grocery bills

Creative Bloq

Bob's Red Mill rebrand is the Cracker Barrel logo controversy all over again

"They literally took Bob out of the logo".

MarketBeat

Members of Congress Bought These 5 Stocks—Should You?

Five stocks recently traded by members of Congress—from AI defense to GLP-1 leaders—could offer clues for investors building their watchlists

International Business Times UK

Cracker Barrel Profits Plunge 94% After 'Woke' Rebrand Backlash — But Rising Google Ratings Offer Hope

Cracker Barrel profits plunged 94% in Q2 2026 amid backlash to its 'woke' rebrand, though improving Google ratings suggest some customer sentiment may be shifting.

International Business Times

Cracker Barrel CEO Says He Sees Early Signs of Recovery Amid Slumping Sales and Traffic

Cracker Barrel CEO Julie Masino sees early signs of recovery as the chain works to boost traffic and sales after last year's branding backlash.

The Independent UK

Beloved breakfast restaurant owned by Cracker Barrel closes for good

The Alabama venue is the latest to be abruptly shuttered, as Cracker Barrel struggles with ongoing fallout from a disastrous logo rebrand that saw it lose $94 million in a single day

Creative Bloq

New Titans logo leaks to fierce fan response

"One of the worst in the NFL," one fan complains.

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