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The Latest Breaking News from Asos

Winter's Chicest Fall Coats and Jackets Are Secretly on Sale—18 Must-Haves I'm Shopping Now

18 finds I can't believe are less than $250.

Marie Claire · Nov 7, 2025

Hailey Bieber Invokes the '90s in a Saint Laurent Bomber Jacket and Gap Low-Rise Jeans

She celebrated Bella Hadid's 29th birthday in the perfect high-low combination.

Marie Claire · Nov 2, 2025

The best Black Friday high street fashion deals from ASOS, Cos, H&M, Topshop and more

From warming essentials and year-round staples to jewellery gems, the Black Friday sales are delivering on all fashion fronts

Evening Standard · Oct 21, 2025

From analysis to the latest developments in health,
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This leopard print jacket is spot on for anyone nervous about wearing animal print - I just bought mine in the sale

This faux fur bargain buy has fast become my go-to cover-up

Woman & Home · Oct 19, 2025

50 women’s autumn wardrobe updates for under £300 (some are even free)

Banish the short-day blues with mood-boosting mix-and-match styles. Think striped shirts, cashmere jumpers, jazzy socks and cheery jewellery

The Guardian - UK · Oct 19, 2025

Princess Charlene Plays With Proportions in an Oversized '80s-Inspired Suit

The Monégasque royal took a menswear-inspired outfit for a spin.

Marie Claire · Oct 17, 2025

Asos shares knocked amid dispute over German import duties

The issue relates to customs declarations on Asos shipments crossing the German border over several years.

Evening Standard · Oct 17, 2025

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18 of the best luxe-looking party dresses under £150

As curated by a fashion obsessive on a journalist’s budget, with a keen eye on mid-season sales

Evening Standard · Oct 15, 2025

Kate Moss put her own stylish stamp on tailoring in the unexpected colour that's a refreshing alternative to black or navy

The forever fashionable star wowed in a mix of neutral and bright separates

Woman & Home · Oct 11, 2025

A colour pop cardigan is an easy way to lift your look and your mood - here's my favourite of the season

Brighten the chilly days ahead with a bold and cheerful woolly wonder

Woman & Home · Oct 11, 2025

Where to buy Claudia Winkleman's outfits from Celebrity Traitors, plus high street alternatives

Wild for Winkleman: These ensembles get my vote, every single time

Evening Standard · Oct 10, 2025

50 men’s autumn wardrobe updates for under £150 (some are even free)

High-street cashmere, Chelsea boots and clever style tricks: our menswear expert shares the shortcuts to looking sharp without blowing the budget

The Guardian - UK · Oct 10, 2025

Plaid Is an Undeniable Fall Essential—3 Fresh Ways I'm Remixing It for 2025

I'm as inspired by fashion history as I am by recent street style.

Marie Claire · Oct 1, 2025

Asos lowers sales outlook amid challenging consumer environment

The company has been making significant changes to how the business is run in a bid to make it more profitable and cut down its cost base.

Evening Standard · Sep 30, 2025

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Woman & Home · Sep 23, 2025

Catherine Zeta-Jones steps out in head-to-toe berry hues, confirming that tonal dressing is big this season

Berry is one of the key hues of the season, and Catherine Zeta Jones showed us how to style it perfectly

The Guardian - UK · Sep 23, 2025

The best men’s jeans for every occasion – and how to pick your perfect pair

Are straight-leg jeans the cut of the moment? Is black denim your smartest buy? Our menswear expert has all the answers …

Pedestrian.tv · Sep 16, 2025

Stripes Are Trending Again, So Here’s 12 Outfits That Are Scandinavian Chic

Move over polka dots, stripes are here now.

Marie Claire · Sep 14, 2025

Topshop Has Failed Fat Bodies Like Mine for Years—So What Does its Return Mean for the Future of Fashion?

"Inclusivity and sustainability aren’t optional extras, they’re essential to a brand's survival."

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Woman & Home · Sep 12, 2025

Jennifer Aniston confirms Adidas Sambas are sticking around this season - particularly in this bold colour

She's more regularly spotted wearing flip-flops, but she made an exception for this trending trainer

The Independent UK · Sep 11, 2025

How to get £435 worth of Espa products for £175

Consider your mind and body taken care of this December

The Guardian - UK · Sep 10, 2025

What to take to university – and what to leave behind, according to students

Starting university? From extension cables and desk lamps to earplugs and storage boxes, these are the essentials students say they couldn’t live without

The Independent UK · Sep 9, 2025

Sephora Collection’s advent calendar has just dropped – and it’s perfect for teens

Expect entry-level beauty and an accessible price

Evening Standard · Sep 8, 2025

I grew up in the Noughties, here’s how to wear dresses with jeans in 2025

The controversial sartorial pairing is back and better than ever. As a Zillennial, says Saskia Kemsley, I am thrilled

Evening Standard · Sep 5, 2025

Full list of Topshop locations coming back to UK high streets

Topshop clothing will be available in 32 high street stores following the brand’s departure from the high street in 2021

The Guardian - UK · Sep 5, 2025

Fast fashion’s quick decline: Asos and Boohoo have that post-Covid feeling

Once worth £5bn, Asos dropped out of the FTSE 250 this week and other brands face sharp competition in a tough market

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