The Latest Breaking News from Asos

Next’s beauty advent calendar is cheaper than most, but one of the best

The Christmas countdown features a stellar lineup of products

The Independent UK · Sep 1, 2025

The Chicest Fall Sweaters Are on Sale—But Not for Long

You won't see chic knits this discounted in a month or two.

Marie Claire · Aug 29, 2025

How the campus became the new catwalk

With students becoming the new tastemakers, brands are fighting for their space in college culture

The Guardian - UK · Aug 28, 2025

Online fashion retailer Shein’s UK sales leap by a third to more than £2bn

Profits rise 56% to £38.2m in 2024 as company overtakes British rival Boohoo and closes in on Asos

The Guardian - UK · Aug 15, 2025

Best dresses with pockets for all occasions: Our top picks

Fashion or function? Get a dress that gives you both

Evening Standard · Aug 13, 2025

Topshop sets stage for high street return – but can it go beyond nostalgia?

Beloved fashion brand whose Oxford Circus store closed in 2021 prepares to hold its first catwalk show in seven years

The Guardian - UK · Aug 10, 2025

Introducing Cardio Couture: Behind The Rise of Luxury Sports Kit, Where Fitness Meets High Fashion

From ready-to-wear to accessories, fashion has entered its sports era.

Marie Claire · Aug 4, 2025

Check, please: The best gingham fashion to live in all summer long

From bucket hats to strappy dresses and kitten heels, presenting gingham’s grown-up glow-up

Evening Standard · Aug 2, 2025

The Marc Jacobs Sack Bag has always been on my wishlist – but this M&S lookalike might be even better than the original

This M&S top-handle shoulder bag is extremely on-trend and surprisingly premium

Woman & Home · Jul 30, 2025

The best sunglasses for men and women: 27 favourites with UV protection

From minimal to cat-eye, these sunglasses, all with UV protection, will see you through summer and beyond

The Guardian - UK · Jul 29, 2025