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The Latest Breaking News from ASA

Adverts for Booking.com and three major hotel chains banned over misleading prices

“Advertised prices must match what’s really available,” the Advertising Standards Authority said

The Independent UK

Misleading UK adverts for ’very low emission’ wood-burning stoves banned

ASA action won approval of clean air campaigners, who said some ‘seriously misleading myths’ had been debunked

The Guardian - UK

LED face mask ads banned over acne and rosacea claims

There is evidence LED therapy can help to improve skin problems, but dermatologists are divided over whether at-home products deliver the same results as medical-grade devices.

The Independent UK

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Lewis Hamilton and Chelsea gambling ads banned over potential appeal to minors

IN FULL

The Independent UK

Gambling ad featuring Lewis Hamilton banned over potential appeal to children

An advert for Betway using the Chelsea FC logo was also banned by the Advertising Standards Authority for the same reason.

Evening Standard

Gambling ads featuring Lewis Hamilton and Chelsea badge banned

Adverts for two gambling firms, Kwiff and Betway, were banned after a complaint was lodged to the Advertising Standards Authority

The Independent UK

‘We want our stories to be told’: NSW Labor pledges $3.2m to support writing and literature amid AI onslaught

Stories Matter strategy responds to urgent pressures such as declining reading rates and growing impact of digital media on publishing, minister says

The Guardian - AU

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Watchdog rules Red Tractor exaggerated its environmental standards

The Advertising Standards Authority agrees with River Action that the food safety body’s 2023 advert misled the public

The Guardian - UK

Red Tractor ad banned following complaint about ‘farmed with care’ claim

River Action said the ad exaggerated the benefits of Red Tractor endorsement because some farms had not met environmental standards.

Evening Standard

US Soybean Farmers Battered By Trade Row With China

The US soybean harvest is underway and in rural Maryland, farmer Travis Hutchison cracks open a pod to show how a field is nearly dry enough for reaping.

International Business Times

Barney ad banned for ‘encouraging underage drinking’

The bar defended the advertisement, saying it made no attempt to encourage underage drinking and was meant to spark light-hearted conversation

The Independent UK

‘The frustration is overwhelming’: Soybean farmers feel betrayed as Argentina blows a hole in rural America’s $47 billion soybean bonanza

China will reportedly buy at least 10 cargoes of Argentine soybeans, further jeopardizing the U.S. export market, even as Argentina gobbles up Trump support.

Fortune

Au Vodka ads banned for targeting under-age teenagers

The ASA warned Au Vodka to to ensure that their future ads were appropriately targeted and were not directed at people under 18 years of age.

Evening Standard

Vodka ad featuring Love Island star banned for targeting under-age teenagers

Au Vodka adverts on TikTok and Facebook featured popular streamer Kai Cenat and Love Island star Lucinda Stafford

The Independent UK

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Evening Standard

Ads for Marble Muse clothing firm banned over misleading British imagery

The ASA found that Marble Muse misled consumers into thinking it was a British-based brand when it was shipping goods from a warehouse in Asia.

The Guardian - UK

UK advertising watchdog accused of breaking rules in its own ad campaign

Complaint lodged asks ASA to investigate claims made in promotion launched in conjunction with household brands

Evening Standard

Rail ticket price claims in Trainline ads were ‘misleading’ – watchdog

The Advertising Standards Authority ruled TV and radio ads for the retailer breached broadcasting rules.

The Independent UK

Trainline ad banned after ‘misleading’ claims about its train ticket prices

The company’s TV and radio adverts breached broadcasting rules

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Euronews

Why has the UK banned this Sanex shower gel ad?

A shower gel commercial has been banned in the UK for “suggesting white skin superior to black skin”. The company behind ad has defended their spot...

Creative Bloq

Sanex’s banned ad should be a warning to brands

The ASA claims it's "likely to cause serious offence”.

Benzinga

US Soybean Farmers Warn Trump: Without A China Trade Deal, America Risks Losing Billions As Beijing Turns To Brazil

U.S. soybean farmers have urged President Donald Trump to secure a trade deal with China that includes substantial soybean purchases, warning of severe long-term economic consequences if the U.S. crop continues to be shunned.

The Guardian - UK

Shower gel ad gets UK ban for suggesting black skin is problematic

Watchdog says television advert for Sanex fed negative stereotypes and was likely to cause serious offence

The Independent UK

Sanex shower gel advert banned over racial stereotype

The ad must not be broadcast again, the Advertising Standards Authority has ruled

The Independent UK

Sanex shower gel ad banned for stereotype that black skin is ‘problematic’ – ASA

The watchdog said the ad was likely to reinforce the offensive racial stereotype that black skin was problematic and that white skin was superior.

The Guardian - UK

Watchdog urges UK advertisers to avoid ‘irresponsible’ images of thin-looking models

Use of unhealthy body images ‘becoming more of an issue’, says Advertising Standards Authority

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