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Times Life
Times Life
Lifestyle
Aishwarya Kapoor

The Curly Hair Routine Indian Women Need That Is Not Borrowed From Western Curl Culture

Why the Curly Girl Method keeps failing Indian hair

The Curly Girl Method was developed in the early 2000s by Lorraine Massey for a North American and European market. The products it recommends, the protein-moisture balance it prescribes, and the dew-point rules it insists on were calibrated for hair that grows in temperate humidity. Indian curly hair grows in a different climate, off a different scalp, and with a different porosity profile. Applying the same protocol produces the same result every time: frizz by noon, scalp buildup within a week, and the creeping suspicion that your curls are simply broken.

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