The Latest Breaking News from Wayne Griffiths

Tesla Braces For Impact

Tesla CEO Elon Musk isn't much for vacations. But he has spent whatever off-time he must have campaigning for the Republican Party in a hotly contested state Supreme Court election, including by pouring millions of his own dollars into the race.

InsideEVs · Apr 2, 2025

The mastermind behind Europe's hottest new car brand is leaving Volkswagen in a shock departure

Wayne Griffiths, CEO of Volkswagen’s Spanish subsidiary SEAT and father of the Cupra brand, stepped down at his own request “to pursue new challenges.”

Fortune · Apr 1, 2025

Even Tesla Is Getting Nailed By The 'Bipolar Tariff Regime'

Just about every car company is sweating the Trump administration's rapid-fire tariffs and tariff threats. It's hard to say what's worse, frankly; the potential price increases to new cars if tariffs do go into effect, the costs of retooling their businesses if tariffs stick around long-term, or the back-and-forth "will…

InsideEVs · Mar 14, 2025

The CEO of the hottest new car brand in Europe reveals what it will take to bring Cupra to America

Wayne Griffiths has enjoyed tremendous success with his upstart brand, but the true test is whether he can sell Americans on Cupra.

Fortune · Sep 6, 2023

How one man sold Volkswagen on a daring idea and launched Europe's hottest new car brand

The abrupt success of Cupra has Wayne Griffiths looking to the U.S. market as the next stage of his growth plan.

Fortune · Sep 4, 2023

'Unsustainable!' Welsh rugby club hit out after playing 'just one home league game since October'

They feel not enough people are playing rugby any more in Wales

Wales Online · May 4, 2023

Cupra Aims To Sell 70,000 Tavascan Electric SUVs A Year

The 2024 Cupra Tavascan will go on sale in Europe in H1 2024 priced "somewhere between the mass and premium segments;" deliveries will follow after the summer.

InsideEVs · Apr 27, 2023

Seat Won't Launch Any EVs Until 2026, Will Instead Stick With Budget ICE Cars

Seat has no intentions of launching any EVs until at least 2026, according to CEO Wayne Griffiths.

InsideEVs · Mar 26, 2023

VW Group's Cupra Brand Eyeing US Entry By 2030 With SSP-Based EVs

Cupra CEO Wayne Griffiths said Cupra needs larger EVs to make it in US, and suggested future models based on VW's Scalable Systems Platform will do the trick.

InsideEVs · Mar 24, 2023

CUPRA teams up with ABT to compete in Formula E from 2023

CUPRA has teamed up with ABT to compete in Formula E from 2023, marking the German manufacturer's return to the all-electric championship.

Autosport · Dec 9, 2022