Twitter to X and five other controversial rebrands from history Twitter’s blue bird is soon to be no more as owner Elon Musk this week announced the company’s logo is to be a black X. The Week · Jul 25, 2023
Elon Musk’s new ‘X’ brand has a problem: He doesn’t own the trademark Musk spent $44 billion to buy access to Twitter's installed user base, but he may now find it difficult to protect his investment from commercial theft. Fortune · Jul 25, 2023
What if other companies rebranded like Twitter? It isn't hard to imagine. Creative Bloq · Jul 25, 2023
Twitter reacts to Giants, Saquon Barkley agreeing to 1-year deal How Twitter reacted to the Giants and Saquon Barkley agreeing to a one-year deal. USA Today Sports Media Group · Jul 25, 2023
Threads gets another free app update to welcome Elon Musk’s exes The biggest rival to the service formerly known as Twitter teases big new features T3 · Jul 25, 2023
Meta promises new unspecified Threads features in latest update The latest update to Threads is quite vague, but we do at least know the kind of thing that’s on the roadmap Evening Standard · Jul 25, 2023
Linda Yaccarino issues rallying cry to X employees: ‘Please don’t take this moment for granted. You’re writing history’ Twitter has officially been rebranded as "X". Fortune · Jul 25, 2023
TechScape: Will Meta’s open-source LLM make AI safer – or put it into the wrong hands? The AI arms race heats up as Meta makes a deal with Microsoft while its Cupertino competitor toils away on ‘Apple GPT’. Plus, Twitter’s X-tinction The Guardian - UK · Jul 25, 2023
The only people happy with Twitter's makeover are Kingdom Hearts fans Twitter, or X, is now the official home of Organization 13 GamesRadar · Jul 25, 2023
First Thing: Deadly heatwaves undeniably result of climate crisis, scientists show Analysis makes it clear human-caused global heating is destroying lives with worse to come without sharp emissions cuts. Plus, US actors’ strike starts to bite on red carpet The Guardian - UK · Jul 25, 2023
Mirror owner puts aside another £6m for phone hacking claims, warns it could pay even more after Harry trial The amount put aside could increase again as it is still too soon to determine any provisions for Prince Harry’s high-profile trial Evening Standard · Jul 25, 2023
Today’s Cache | Twitter’s new name has legal baggage; Generative AI boom complicates cloud computing; Adobe’s Figma deal may be investigated The social media platform known as Twitter will be renamed X, announced owner Elon Musk this week. The Hindu · Jul 25, 2023
Elon Musk hits X rebrand hiccup as police stop Twitter sign removal Authorities intervene to halt ‘unauthorised work’ but later say no crime has been committed The Guardian - UK · Jul 25, 2023
Police called to X headquarters after Twitter rebrand to stop workers removing sign Elon Musk has announced that platform will be rebranded to X, killing off its iconic blue bird symbol Evening Standard · Jul 25, 2023
Evening Standard · Jul 25, 2023 What would you do to save your fave TV show? From Sanditon to Warrior Nun, meet the superfans who have done it As TV shows are being cancelled left and right, fans are stepping up to save them: ‘if you make enough noise, people do actually listen. It’s not just screaming into a void.’
The Guardian - AU · Jul 25, 2023 Afternoon Update: Peter Dutton faces questions over Nauru contract; Spotify hikes premium plans; and the most dangerous sex position PM demands explanation from opposition leader over dealings with businessman under known bribery investigation
The Guardian - AU · Jul 25, 2023 TikTok introduces text-only posts as Elon Musk rebrands Twitter as X The video sharing platform will allow posts of up to 1,000 words, in a move it characterised as ‘expanding the boundaries of content creation’
Chicago Sun-Times · Jul 25, 2023 Elon Musk reveals new ‘X’ logo to replace Twitter’s blue bird Elon Musk continues changes at the social media company he bought for $44 billion last year with a rebrand of its bird logo. Musk has long been fascinated with the letter X.
Chicago Sun-Times · Jul 24, 2023 X marks the flop? Killing Twitter’s iconic blue bird is Elon Musk’s latest folly Rebranding the social media platform “X” is the latest bird-brained idea from Elon Musk, who has been busy clipping Twitter’s wings ever since he bought it for $44 billion last year.
Fortune · Jul 24, 2023 SFPD Interrupt Twitter HQ Signage Dismantling Twitter has rebranded to X, but police interrupted sign changes at its HQ, leaving “ER” untouched.
Creative Bloq · Jul 24, 2023 Designers roast Twitter rebrand as X Musk's chosen 'logo' is a Unicode character.
Android Central · Jul 24, 2023 Twitter officially replaces the iconic bird logo with 'X' Elon Musk has abandoned Twitter's longtime bird logo in favor of "X," a branding he's long been obsessed with.
The Guardian - US · Jul 24, 2023 X marks ... what? Elon Musk proves once again he’s incredibly bad at naming things From a Tesla range misspelling ‘sexy’ to naming his own child after an airplane, branding just might not be his strong suit
TechRadar · Jul 24, 2023 I've been on Twitter 14 years and becoming X was the last straw. I'm out! The rebranding of Twitter to X makes the company an entirely new place I don't feel comfortable associating with. I'm done.
The Independent UK · Jul 24, 2023 X Æ A-12: Meaning behind Elon Musk’s son’s name revealed Singer explains name includes reference to couple’s ‘favourite aircraft’