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The Latest Breaking News from the Tourism Authority of Thailand

The Tourism Authority of Thailand (TAT) plans to open its first virtual office in the Bitkub Metaverse in the third quarter of this year, in a bid to attract millennials and foreign tourists to bolster Thailand's digital economy.

Bangkok Post

TAT targets Middle Eastern tourists

The Tourism Authority of Thailand (TAT) wants to attract high-spending visitors from the Middle East in the second half of this year, aiming to use the market as a new tourism growth engine.

Bangkok Post

TAT eyes 1m Chinese visitors in October

The Tourism Authority of Thailand (TAT) hopes the Chinese market can surge to 1 million arrivals per month in October, as occurred in 2019, thanks to increasing flight capacity and an influx of demand during high season, with e-visa issues resolved by that time.

Bangkok Post

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Chinese monthly arrivals ‘to reach 1m by October’

Chinese tourist arrivals are on course to hit 1 million a month from October, a level last seen before the pandemic, as travel is expected to gather momentum during the winter and long national holidays, says the Tourism Authority of Thailand.

Bangkok Post

Indian tourists back at pre-covid levels

CHON BURI: At least 600,000 Indian tourists are expected in Pattaya beach town this year, similar to before the pandemic, according to the Tourism Authority of Thailand (TAT)

Bangkok Post

More than four-legged friends

Pets are often regarded as integral members of the family rather than merely animals.

Bangkok Post

TAT optimistic about reaching long-haul market target

Stronger air traffic in the summer, with a projection of more than 98,000 flights, should help each long-haul market to exceed 1 million visitors by the end of this year, according to the Tourism Authority of Thailand (TAT).

Bangkok Post

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TAT launches 2nd round of tourist NFTs

Thai and foreign tourists have until April 30 to collect the Tourism Authority of Thailand's (TAT) new non-fungible tokens (NFTs) at 20 tourist attractions and enjoy privileges and special discounts until July 31.

Bangkok Post

Keep cool and cultured at Water Festival 2023

Organiser ThaiBev along with The Tourism Authority of Thailand and other partners celebrate the Thai New Year with Water Festival 2023 in six provinces across all four regions of Thailand, starting this Thursday and running until Sunday.

Bangkok Post

Michelin Guide, TAT extend their partnership through 2026

The Michelin Guide Thailand has helped to generate more than 842 million baht for the tourism economy during its first five-year contract with the Tourism Authority of Thailand (TAT) starting in 2017, according to the agency.

Bangkok Post

TAT expects B18.5bn from holiday

The Tourism Authority of Thailand (TAT) expects the Songkran holiday to generate total revenue of 18.5 billion baht, with domestic trips exceeding the 2019 level based on pent-up demand.

Bangkok Post

TAT festival targets four key regions

The Tourism Authority of Thailand (TAT) will run a series of events dubbed "Water Festival 2023" in four regions between April 13 and 16, 2023, in conjunction with Thai Beverage Public Co Ltd (ThaiBev) and other partners.

Bangkok Post

Leaps of joy

Presented in collaboration with the Tourism Authority of Thailand and B.Grimm, the Royal Bangkok Symphony Orchestra continued their wonderfully varied 2023 concert season at the Thailand Cultural Centre earlier this month with a programme devoted entirely to the incomparable genius of German composer Felix Mendelssohn.

Bangkok Post

Klook sees bookings surge for Thailand

Klook, an online travel platform, is expecting more than a million bookings for tourism activities in Thailand this year, ranking in the top three for destinations on the platform.

Bangkok Post

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Bangkok Post

TAT raises expectations for Chinese visitors this year

The target for inbound Chinese tourists this year has been upgraded to 6-7 million from 5 million, with more than 250,000 of them scheduled to visit Thailand in April, according to the Tourism Authority of Thailand (TAT).

Bangkok Post

TAT touts wellness industry strengths

Thailand has competitive advantages to strengthen wellness and medical tourism, both in terms of certified facilities and lower prices, than international players, according to The Tourism Authority of Thailand (TAT).

Bangkok Post

TAT to monitor tourism impact of SVB

Economic concerns stemming from the collapse of Silicon Valley Bank (SVB) will not affect long-haul visitors to Thailand in the short term as pent-up demand should support the market, but officials plan to monitor the long-term impact, according to the Tourism Authority of Thailand (TAT).

Bangkok Post

All 560,000 rooms under subsidy scheme booked

All of 560,000 room nights in the government's hotel subsidy programme for domestic tourists were booked within four days, while the Tourism Authority of Thailand (TAT) said it might ask the new government to continue this scheme.

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