Yao Ming And Shark-Fin Decline: Celebrity and state curb soup; sharks remain at risk
Yao Ming championed a vital conservation movement against shark-fin soup in China, seeking to change the elite image associated with the dish. This campaign, bolstered by government cutbacks and limits on lavish banquets, saw a significant drop in consumption. Furthermore, high-profile endorsements raised public awareness, leading to a notable decline…
The Times of India ·