The Latest Breaking News from IDEO

Black Lake founder Yuxiang Zhou pitted an AI agent against his top sales coach. His most experienced salespeople chose the AI

But he’s still waiting for the “Google moment” in AI.

Fortune · Sep 13

IDEO spent 35 years selling customer-centricity. Now CEO Mike Peng thinks it ‘isn’t enough anymore’

After decades championing human-centered design, IDEO is reinventing itself as a teacher of innovation rather than a seller of design.

Fortune · May 16

A top global design alliance is embracing AI to 'let designers focus more on empathy and creativity'

Many designers are increasingly warming to the idea of incorporating AI in design, says Cecilia Brenner, the managing director of Design for Good, a global design charity.

Fortune · Dec 22, 2025

Utilise UX Design Companies for Success

Without question, creating an exceptional user experience (UX) is paramount for businesses aiming to achieve success. Whether it’s enhancing customer satisfaction, increasing brand loyalty, or driving sales, UX design has proven to be a game-changer. With this in mind, let’s take a deep dive into the role of UX design…

inkl · Nov 20, 2024

How workplaces can encourage diverse personalities, values and attitudes

If you work for an organization that believes diversity can increase organizational performance and employee well-being, we have a secret to share with you: despite what is commonly espoused about diversity, very few organizations have actually achieved benefits through current diversity approaches.

The Conversation · Jan 17, 2023