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The Latest Breaking News from Herb Kelleher

Flying Is Better Than in the Good Old Days, No Matter How Luxurious Those Old Photos Look

The big lesson from the past 50 years of American air travel is that the aesthetics matter a lot less than the economics.

Reason · Jan 22

Southwest's CEO says he picks up trash and serves snacks when flying and shares advice from the airline's legendary cofounder

"I don’t want to be crawling over people, so I tend to sit on the aisle so I can get out and do stuff."

Fortune · Jul 6, 2025

Southwest Airlines is under attack—and it's something founder Herb Kelleher always worried about

Southwest's co-founder, who died five years ago, created the company’s singularly successful model and oversaw 47 consecutive quarters of profitability.

Fortune · Aug 24, 2024

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Former United Airlines CEO: Activist investors are wrong about Southwest. Running an airline requires more than just financial acumen

'Replacing executives at this critical juncture could disrupt the momentum and stability that Southwest needs to implement changes,' writes Oscar Munoz.

Fortune · Aug 22, 2024

Can airline darling Southwest recover from a holiday meltdown of its own making?

Simon Calder loves the carrier that Herb Kelleher founded in Texas in 1971. But there are limits

The Independent UK · Jan 9, 2023

Southwest’s holiday meltdown was decades in the making

Are you done with Southwest Airlines, after your Christmas and New Year’s travel was ruined by the airline?

Tribune News Service · Jan 9, 2023

Can airline darling Southwest recover from a holiday meltdown of its own making?

Simon Calder loves the carrier that Herb Kelleher founded in Texas in 1971. But there are limits

The Independent UK · Jan 6, 2023

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Editorial: More stolen Christmases than the Grinch: Lessons from the great Southwest Airlines meltdown

The airline with the ticker LUV, now a far cry from its early customers-first days under co-founder Herb Kelleher, ruined countless holiday reunions over the past week. Southwest Airlines marooned not just passengers but also its own crews and landed tens of thousands of its customers in a Sisyphean holiday-week…

Chicago Tribune · Dec 31, 2022

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