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The Latest Breaking News from Athleta

Gap just hired the mastermind behind Mattel’s Barbie franchise turnaround as its new CEO. But is the troubled company even fixable?

He has a tough job: All of Gap Inc.’s brands are in decline right now.

Fortune

Why Investors May Consider Selling Gap (GPS) Into Strength

Although embattled fashion retailer Gap generated surprisingly positive results for its Q1 earnings report, the better longer-term decision may be to trim GPS stock.

Barchart

Holiday Returns: Guidelines and Return Dates for Major Retailers

In a year where holiday shopping began unusually early, expect unusual return dates and policies, some of them quite generous. But know what you’re getting into.

Kiplinger

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Allyson Felix Left the Track World Better Than She Found It—And She’s Not Done Yet

The U.S. Olympic legend—and advocate for athletes and mothers—is the winner of SI’s 2022 Muhammad Ali Legacy Award.

Sports Illustrated

Olympic runner Allyson Felix launched a shoe line upon learning sneakers were molded after men's feet

Olympic gold medalist Allyson Felix left Nike to partner with Athleta and create her own lifestyle and shoe brand Saysh.

Fortune

Helene Elliott: Allyson Felix is coming home for one final sprint on the streets of LA

LOS ANGELES — Basketball was Allyson Felix’s game. The court was where the shy minister’s daughter could express herself better than she ever could through words. She cherished her Kobe Bryant jersey and her hoop dreams.

Los Angeles Times

Gap Launches Simone Biles Athleta Girl Collection

Athleta, a Gap Inc (NYSE:GPS) brand, has launched its first signature collection of Simon Biles activewear for Athleta Girl. Biles is the most decorated gymnast in World Championships history with 25 medals overall and is a seven-time Olympic medalist. The limited-edition line is designed for girls between the ages of 6 and 12. The…

Benzinga

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