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The Latest Breaking News from Adidas

Think super shoe innovation is running out of steam? Think again

It might feel like the super shoe craze is losing its sparkle, but recent releases fill me with hope and joy

I slashed my unloved football – and 40 years later, I’m still living with the shame

Why is guilt so difficult to shake? I feel regretful to this day about a poor decision I made as a boy, says Adrian Chiles

The Guardian - UK

Adidas Stock Soars On Strong Q1 Performance And Outlook Increase

Adidas stocks surged post strong Q1 results, driven by sales, innovation, and sustainability efforts.

Top News

100 years of Umbro — the British brand that dressed the England football team and Oasis

From 1924 football jerseys to the Oasis brothers’ drill tops — this exhibition proves British sportswear giant Umbro can pull its weight alongside Nike and adidas

Evening Standard

These 3 Adidas Samba alternatives will impress even the biggest trainer fans

Boden, M&S and ME+EM have got some seriously tempting options

Woman & Home

Katie Holmes Kick-Starts the Next Big Sneaker Trend on a Casual Stroll

She has the answer for what comes after the Adidas Samba.

Marie Claire

Manchester United in heated dispute with Premier League, over 'frustrating' decision

Manchester United are unhappy with one decision made by the Premier League

FourFourTwo

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news in one place.

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The Guardian - UK

Farewell, Adidas Sambas – what is next in footwear?

At least for now, many people will want to give their footwear a cabinet reshuffle. So what other shoes can fill the void?

FourFourTwo

Ranked! The best Euros kits ever

FourFourTwo count down the finest threads worn at the European Championship over the years

Evening Standard

Best festival outfits for 2024: Glasto-ready partywear from sequins to crochet

Reign in the festival season with some fabulous ‘fits

Marie Claire

Jennifer Lawrence's Style Pivot for Spring Includes Track Pants and Lots of Layers

She's showing the sporty basic's styling potential.

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news in one place.

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Evening Standard

'Sunak Samba Amnesty': Free London Dungeon tickets for those who hand in 'uncool' trainers

London Dungeons has launched a "Sunak Samba Amnesty" for visitors too embarrassed to wear their Adidas trainers after the Prime Minister sported a pair.

Evening Standard

Rishi Sunak's adidas Samba-gate — and the worst political fashion blunders ever

Rishi Sunak’s Samba-gate is merely the last in the long line of fashion trends given the death knell by Westminster, says Victoria Moss

The Guardian - UK

Animal giveaways, musical Wombles and mysterious discoveries – take the Thursday quiz

Fifteen questions on general knowledge and topical trivia, plus a few jokes, every Thursday. How will you fare?

Evening Standard

Best trainers for boxing: Fast footwear for the gym or the ring

Functional footwear for fast feet, stability and comfort

The Guardian - UK

The highs and lows of an It-shoe: how Adidas Sambas took over the world

Rishi Sunak may have rendered them uncool this week, but the trainer has risen to ubiquity in the past few years. So what is it about this fairly simple design that is so widely loved?

Evening Standard

OPINION - Rishi Sunak, Adidas Sambas and the art of the political apology

Rishi Sunak has said sorry. This recantation didn't quite match the magnitude of Keith Joseph's 1974 apology for the Conservatives Party's role in the post-war consensus or Tony Blair's expression of regret over Britain's role during the Irish potato famine. But it is parliamentary recess and the pickings are slim.

The Guardian - UK

‘I’m a longtime devotee’: Rishi Sunak apologises for wearing Adidas Samba trainers

Prime minister defends his fondness for the shoe, while critics and social media users say he has ruined it for everyone

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