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Euronews
Euronews
Tokunbo Salako

Pop watch mania: Swatch appeals for calm as clamour continues for its 'Royal Pop'

Pop watch mania seems to be showing little sign of slowing down despite calls from Swatch for people to stay away from its stores.

It follows the launch of its new 'Royal Pop', a pocket watch made in collaboration with Swiss luxury brand Audemars Piguet, whose entry-level products retail for around €20,000.

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