The Latest Breaking News from Prime Day

There are serious sales already live on the site, days ahead of Prime Day 2022.

Stephens analyst Vincent Caintic expects Affirm Holdings, Inc (NASDAQ:AFRM) to receive a vast GMV tailwind from incentives provided for using Affirm during Amazon.com Inc's (NASDAQ:AMZN) Prime Day (July 12-13).  It includes $2 for scrolling through Affirm's hub and $25 credit for orders >$100.  He thought Affirm would have a large share of Amazon Prime Day…

Xbox gamers looking to bag a bargain don't need to wait until next week for deals on Amazon, the tech giant has already unveiled a host of discounts prior to the big day

Get ready for your summer parties with the best discounts available now

Give your castle an update for less thanks to Amazon’s mega sale

Air fryers, multi cookers, blenders and grills have all been reduced in the early Prime Day sale

Prime Day 2022 is almost here but some of the best deals are already live.

Get the likes of Oral-B, Philips and Cloud Nine for a fraction of the cost

Want to beat the Prime Day rush? Luckily we've spotted some great early deals on tech, beauty, beauty appliances and more - so what are you waiting for?