Harleys, AI PCs, premium TVs: Amazon Prime Day suggests India's premiumisation story is moving beyond metros
Amazon India's Prime Day sale revealed significant premium product demand from smaller cities. Sales of luxury beauty and grooming items saw substantial year-on-year growth. Customers also purchased larger televisions and premium motorcycles, with many buyers from tier-2 and tier-3 locations. New Prime memberships and small business participation increased outside major…
The Economic Times ·