The Latest Breaking News from ELF

More than a dozen finance chiefs predict how AI will continue to shape finance.

I tested five AI tools that made the holidays more magical, from personalized Santa videos to Elf on the Shelf ideas and stress-free holiday cards.

e.l.f. Beauty pulled back for good reason, but overextended and opened a value opportunity. Long-term trends are positive, a rebound will form.

E.l.f. Beauty Inc’s (NYSE:ELF) stock collapse over the past two days didn’t just smudge its own valuation, it also cast a shadow over several consumer and retail ETFs exposed to high-multiple, tariff-sensitive names. On Wednesday, ELF crashed 29%, and Thursday is going even worse for the stock, which is down…

After a brief and cautious rebound on Wednesday, risk-off sentiment returned sharply on Thursday, with AI-linked stocks leading a broad selloff across Wall Street and renewed pressure hitting crypto markets.

Hailey Bieber likes herself "so much more now" since having her son over a year ago.

The Fed cut rates, and stocks, which were already in an uptrend as extensively noted here, accelerated to new all-time highs. We continue to see technology leading to the upside, which confirms the risk-on environment. The Nasdaq led the rally higher last week, closing up 2.21%. The SP 500 followed,…

In May, e.l.f. Beauty (NYSE:ELF) agreed to acquire rhode, a beauty brand founded by Hailey Bieber known for its collection of high-performance, skin-focused products.

If you haven't read Thomas W. Phelps's”100 to 1 in the Stock Market,” you owe it to yourself to pick it up. I've read hundreds of investing books across my career, but this one stands near the top of the pile.