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Motor1
Motor1
Business
Jeff Perez

The Honda Prologue Surprised Me: Review

Rebadging is just part of the business. When two disparate companies want to share technologies or save costs, they team up to build similar vehicles with different badges, and market each one to their respective audiences. And apart from a few outliers (remember the Aston Martin Cygnet?), modern rebadging usually proves successful for both brands.

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