Shelbourne have once again highlighted their ambitions - this time by raiding Bundesliga side Union Berlin for their latest off-field appointment.
The Reds, managed by Ireland legend Damien Duff, have handed the role of deputy CEO to Ross Dunbar, who spent five years at the German side in a senior communications position.
Glasgow native Dunbar will be tasked with working closely with chief executive Dave O’Connor and the Tolka Park board.
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His role will encompass football operations, strategic development and marketing.
Dunbar has also worked with Deutsche Welle, Fox Sports and ESPN, and has also spent a number of years as part of the scouting team at SV Ried in Austria.
He said: “Shelbourne is a historic football club in Ireland and it is great to see the Reds back competing in the top flight of the League of Ireland.
“After my first visit to Tolka Park in June, I was immediately hooked. It’s a special place and hopefully we can add more special memories to Tolka’s history.
“I’m thrilled to be part of an already great team who are working hard behind the scenes.”
CEO O’Connor added: “Ross is a really fantastic addition to our executive team and we are delighted to welcome him to Tolka Park.
“The club is continuing to grow at a rapid pace, on and off the field, and Ross brings a unique skill set that will, without doubt, assist significantly in enhancing and accelerating this growth.
“We are thrilled to have Ross on board and are looking forward to working closely with him in delivering upon our ambitious plans for the club over the coming years.”
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