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Jon Lafayette

NBCUniversal Looks To Ride Olympic Wave to Gold

Paris Opening Ceremonies.

The Olympics are always a big deal, but NBCUniversal’s telecast of the Paris Summer Games is going to be très grand.

Big in terms of spectacle, starting with the opening ceremony on the River Seine on Friday. Big in terms of 5,000 hours shown on broadcast, cable and streaming. Big in terms of viewers.

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